iDEAL
Hospitality Partners to Showcase Nightfood at Major Hotel Industry
Trade Show
Sleep-Friendly Snacks to be
Introduced to Thousands of Hotel Owners at Asian American Hotel
Owners Association Conference
Tarrytown, NY, March 15,
2022 - InvestorsHub NewsWire -- Nightfood Holdings, Inc.
(OTCQB: NGTF), the sleep-friendly snack company addressing
the $50 billion Americans spend annually on nighttime snacks,
announced today that iDEAL Hospitality Partners will be exhibiting
and promoting Nightfood snacks at the Asian American Hotel Owners
Association (AAHOA) 2022 conference and trade show in Baltimore
from April 12 - April 15, 2022.
The Asian American Hotel Owners Association
is the largest hotel owner's association in the nation and its
20,000 members own approximately 60 percent of the hotels in the
United States. The association's annual show welcomed more
than 6,000 attendees in 2021.
Nightfood is focusing distribution efforts on
the hotel vertical, where the top 5 hotel brands account for over
26,000 properties among the 56,000 total hotels in the United
States, according to the American Hotel & Lodging
Association.
On the heels of a successful retail pilot
test by a leading global hotel brand in 2021, Nightfood expects its
sleep-friendly positioning and formulations will serve as a unique
and powerful competitive advantage in the hotel lobby shop
environment over conventional snacks. The hotel brand that conducted the test has
initiated the process to launch Nightfood ice cream pints into one
of its largest chains, with more than 500 locations in the United
States.
"We believe hotel lobby shop distribution
offers Nightfood a clear path to rapid growth and profitability,"
commented Nightfood founder and CEO Sean
Folkson.
"We have now established
relationships with our first global hotel brand, a leading
hospitality-industry group purchasing organization, and the largest
snack distributor in the hospitality vertical. With an anticipated increase in awareness
through AAHOACON, we believe the pieces are in place for
significant growth in 2022."
Recognizing that hotels have an inherent
obligation to help support better sleep for their guests, Nightfood
engaged iDEAL Hospitality Partners to accelerate its hotel
rollout.
Once Nightfood's initial hotel
distribution is in place, further growth is expected to come both
from corporate-level deals with additional hotel chains as well as
decisions made at the local level by individual hotel owners and
hotel management companies.
"My team and I have already had conversations
with dozens of hotel management companies representing well over
1,000 hotels that have told us they intend to add Nightfood to
their assortment as soon as it's in distribution," stated Jill
Rigsbee, iDEAL CEO. "Likewise, we're expecting great results from
AAHOACON22.
Our goal is distribution secured
for Nightfood in 7,500 hotels within nine months of initial
launch."
Nightfood's initial purchase orders into
national hotel distribution are expected to be received this
month.
The Company's future plans for
Nightfood include sleep-friendly versions of all the most popular
nighttime snack choices, including cookies, chips, candy, and
single-serve ice cream novelties.
About Nightfood
Nightfood is pioneering the nighttime snack
category.
Over 80% of Americans snack regularly at
night, resulting in an estimated 700 million nighttime snack
occasions weekly, and an annual spend on night snacks of over $50
billion.
The most popular choices are ice
cream, cookies, chips, and candy. Recent research confirms such snacks, in
addition to being generally unhealthy, can impair sleep, partly due
to excess fat and sugar consumed before bed.
Nightfood's sleep-friendly snacks are
formulated by sleep and nutrition experts to contain less of those
sleep-disruptive ingredients, along with a focus on ingredients and
nutrients that research suggests can support nighttime relaxation
and better sleep quality.
Questions can be directed
to investors@Nightfood.com.
Interested parties can also sign up for investor updates at
ir.nightfood.com
About iDEAL
Hospitality Partners Group
iDEAL Hospitality
Partners Group, based in Wake Forest, North Carolina,
provides outsourced marketing and business development services for
companies eager to grow sales in the hospitality sector. The iDEAL
team knows the key decision makers and stakeholders that consider
and purchase products for all areas of a hotel or resort. Through
long-standing relationships with hotel owners and management
companies, the iDEAL team presents client's innovative and unique
products and services for the lodging industry to hotels and
resorts throughout North and Central
America and in the Caribbean.
Forward Looking
Statements:
This current press release contains
"forward-looking statements." Statements in this press release
which are not purely historical (including, but not limited to
statements that contain words such as "will," "believes," "plans,"
"anticipates," "expects" and "estimates") are forward-looking
statements and include any statements regarding beliefs, plans,
expectations or intentions regarding the future, including but not
limited to, sales projections, potential customers, any products
sold or cash flow from operations.
Actual results could differ from those
projected in any forward-looking statements due to numerous
factors. Such factors include, among others, (a) the inherent
uncertainties associated with distribution of our products, (b) the
market acceptance of our products at all levels of distribution and
sale, including retail purchasers, wholesalers and hotel chains,
(c) the success and commitment of our distribution partners to
access distribution channels and successfully engage with sellers
of our products, including, supermarkets and hotel chains, and our
success in obtaining purchase orders from hotel chains,
supermarkets and others, (d) competition from existing and new
companies and products and (e) difficulties associated with
obtaining financing on acceptable terms . These forward-looking
statements are made as of the date of this news release, and we
assume no obligation to update the forward-looking statements, or
to update the reasons why actual results could differ from those
projected in the forward-looking statements. Although we believe
that the beliefs, plans, expectations and intentions contained in
this press release are reasonable, there can be no assurance that
such beliefs, plans, expectations or intentions will prove to be
accurate. Investors should consult all of the information set forth
herein and should also refer to the risk factors disclosure
outlined in our most recent annual report for our last fiscal year,
our quarterly reports, and other periodic reports filed from
time-to-time with the Securities and Exchange
Commission.
Media Contact:
Simon Dang
simon@nightfood.com
718-635-2949
Investor
Contact:
Stuart Smith
SmallCapVoice
investors@nightfood.com
888-888-6444, x3