Technology Hits the Runway at Salon City
08 Settembre 2009 - 7:46PM
Marketwired
Ewire -- Salon City, Inc. (PINKSHEETS: SALN). As part of its
business plan to extend content to multiple platforms, Salon City
is partnering with digital media technology expert, Reality
Digital, to bring its social media strategy to life. Having
partnered with leading global brands and agencies on dozens of
social campaigns, interactive contests and online communities,
Reality Digital will take point on development and implementation
of Salon City's first ever UGC (user generated content) contest for
the modern beautymaker and beauty enthusiasts.
"Media companies such as Salon City are realizing that an
integrated social media strategy can bring greater exposure to the
brand and more deeply engage its consumers," said Cynthia Francis,
CEO, Reality Digital. "Implementing a new social media campaign can
be intimidating but the financial, legal and technology risks can
be mitigated by partnering with an experienced SaaS technology
provider. We're excited to help Salon City expand their content
distribution and create new avenues of engagement with its
audiences."
The Reality Digital Opus(TM) white-label social media platform
provides Salon City with the latest digital media and community
capabilities while featuring solid and stable technology to handle
changing traffic demands, the flexibility to fully express the
brand's design aesthetics, and moderation elements to ensure brand
protection.
Steven Casciola, Salon City's President and CEO, commented, "Our
relationship with Reality Digital will move us forward in expanding
our presence and gets us closer to our strategy of becoming the
leading media company and provider of content to the beauty
industry. We are delighted to be able to work with what we believe
is a leader in the field of social media strategy."
ABOUT SALON CITY, INC.
Salon City, Inc. is an emerging public media company, lifestyle
brand and independent marketing network for products, distribution
and services. Salon City was the first to brand the genre, 'Beauty
Entertainment.' It publishes its flagship consumer publication,
Salon City magazine, Beauty Entertainment magazine, Beautymaker Net
News, and produces the award-winning web show, Hollywood
CeleBeauty, online media, licensed events and awards shows. For
more on Salon City, visit http://www.saloncity.com
For the full release please follow this link:
http://www.ewire.com/display.cfm/Wire_ID/5317
CONTACT: Investor Relations 310-402-2801 Email Contact Editorial
Inquiries Victoria Thomas Email Contact Media Relations
888-522-3263 Email Contact
Grafico Azioni Salon City (CE) (USOTC:SALN)
Storico
Da Apr 2024 a Mag 2024
Grafico Azioni Salon City (CE) (USOTC:SALN)
Storico
Da Mag 2023 a Mag 2024