Simulated Environment Concepts (PINKSHEETS: SMEV), the manufacturer and developer of medical, aesthetic and wellness equipment, increases its global medical appeal with a successful tradeshow hosted by Salon Rééducca -- a show dedicated to Physical Therapy and Rehabilitation Practices. There, more than 200 physiotherapists tested the company's flagship product, SpaCapsule, receiving increased interest and sales as a result.

Dr. Ella Frenkel, Chairman and CEO of Simulated Environment Concepts (SE Concepts), Inc. said, "With all of the excitement swirling around our corporate orders, installations in hotels and fitness centers as well as the major distribution contracts, it could be forgotten that the Spa Capsule is a medical grade product. So while our capsules can certainly be used for relaxation, as medical equipment, the Spa Capsule's foremost purpose is to assist physical therapists and doctors in delivering therapeutic treatments to patients."

Zen & O, a French distribution company with which SE Concepts has a multi-million dollar four year manufacturing deal, supported SE Concepts by displaying the H2O Body System - SpaCapsule at Salon Rééducca's tradeshow last week. Roughly 225 physiotherapists tested the Spa Capsule units giving higher than expected approval ratings -- with Zen & O capturing significant interest of nearly two dozen physical therapists resulting in multiple units sold at the show.

Sales within the global medical community expected to continue as medical equipment providers and PT (Physical Therapy) centers look to distribute and own the Spa Capsule. SE Concepts has plans for an upcoming November tradeshow where the company anticipates further growing its international distribution base and medical appeal worldwide.

About Simulated Environment Concepts, Inc.

Simulated Environment Concepts, Inc. (SE Concepts) is an industry leading manufacturer and developer of cutting edge medical, health and wellness equipment.

Its flagship product, SpaCapsule®, is a high pressurized dry water massage therapy system used for rehabilitation, relaxation, weight loss, cellulite management and general wellness. Using its patented dual "dry-barrier" environment, users can remain fully clothed -- a matter of gender and cultural significance within the markets the SpaCapsule is offered. The product can be found in over 37 countries, offered by medical clinics, gyms and fitness centers, spas, retail locations, corporate offices, luxury hotels, and other venues. Incorporating self contained oxygen, aromatherapy and iPod compatible audio/video features, users receive an enjoyable, rehabilitating and de-stressing therapeutic experience.

The SpaCapsule has been featured on numerous Network and cable television programming including Good Morning America and The Doctors, and continues to receive global publicity.

For more information on SE Concepts, SpaCapsule®, PTjetCapsule™ and Celude Laboratories™ products you can visit the company's product website at www.spacapsule.com, the corporate website at www.seccorporation.com, the corporate blog at http://www.spacapsule.wordpress.com or request more information via email at ir@spacapsule.com, or call at (888) 757-0797 or (305) 651-9200.

Safe Harbor

Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company's actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company's customers, competition and other factors discussed from time to time in the Company's filings with the Securities and Exchange Commission.

SpaCapsule is registered trademark of Simulated Environment Concepts, Inc.

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For further information, contact: At The Company: Simulated Environment Concepts Investor Relations Department (888) 757-0797

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