UPDATE: Caterpillar Raising Machinery Prices By 2% In 2010
05 Ottobre 2009 - 5:20PM
Dow Jones News
Caterpillar Inc. (CAT) said Monday it will raise prices on most
of its construction machinery by up to 2% beginning in January.
Caterpillar, the world's largest producer of bulldozers,
excavators and other construction equipment by sales, didn't cite
specific reasons for the increase in its announcement, saying only
that the rise was caused by "current industry factors and expected
general economic conditions."
Caterpillar anticipates global economic growth of 2.2% growth in
2010, following a forecast decline of 2.2% in global gross domestic
product in 2009. Demand for construction equipment has fallen
sharply this year, prompting Caterpillar to lay off tens of
thousands of workers and idle assembly plants to lower its fixed
costs.
But material costs, particularly for steel, have remained
stubbornly high compared with previous global economic downturns.
By raising prices on machinery Caterpillar will be able to offset
rising material costs without eroding profit.
Industry experts said the Caterpillar's move confirms the
company has sufficiently lowered its inventories of unsold
equipment to allow higher prices next year.
"This is definitely great news," said Heiko Ihle, an analysts
for Gabelli & Co. "The story has been about how much do we have
to discount stuff to get it off the floor."
Investors reacted favorably to the increase. Caterpillar's stock
was recently trading up 2.7% at $50.13 a share.
-By Bob Tita, Dow Jones Newswires; 312-750-4129;
robert.tita@dowjones.com