Ageas announces exclusive negotiations to strengthen its partnership with UK over 50s specialist Saga
11 Ottobre 2024 - 8:00AM
UK Regulatory
Ageas announces exclusive negotiations to strengthen its
partnership with UK over 50s specialist Saga
Ageas announces that it has entered into
exclusive negotiations with Saga plc, the UK specialist provider of
products and services to people aged over 50, to establish a
20-year partnership with Saga Services Limited (SSL) for the
distribution of personal lines Motor and Home insurance products to
Saga's customers. Alongside this, Ageas would also acquire Saga's
Insurance Underwriting business, AICL (Acromas Insurance Company
Limited), which together form the Proposed Transaction.
The Proposed Transaction aligns perfectly with
Ageas’s recently unveiled Elevate27 strategy, to capitalise on its
robust Non-Life presence across Europe, while accelerating
solutions targeted at an ageing population, a rapidly expanding
customer segment where the Group and Ageas UK already has real
strength and expertise. Furthermore, it presents Ageas with the
opportunity to enhance its position as a leading personal lines
insurer in the UK, adding scale to a core European market of the
Group. By combining Saga's insights with Ageas UK's personal lines
insurance expertise particularly in this customer segment, the
partnership offers a unique competitive advantage in the expanding
over 50s market.
Under the Proposed Transaction, Ageas UK, a
subsidiary of Ageas, would enter into a 20-year Affinity
Partnership with SSL, Saga’s Insurance Broking business, which
distributed in excess of GBP 479 million in Gross Written Premiums
(GWP) in the 12-month period ended 31 July 2024 across
its motor and home insurance products. The Proposed Transaction
represents a total cash payment of GBP 147.5 million,
subject to customary completion adjustments, with a potential
additional contingent consideration of up to GBP 60 million,
subject to meeting agreed policy volumes and profitability targets.
Completion of the AICL transaction remains conditional on the
signing of definitive transaction documentation and regulatory
approvals. As of January 2024, AICL’s Own Funds (Unrestricted
Tier1) and Solvency Capital Requirement stand at GBP 83 million and
GBP 54 million, respectively.
Based on the initial consideration and including
capital synergies, the estimated impact on the Ageas Group Solvency
is - 5%.
The Proposed Transaction will not affect the
Group’s current share buyback programme.
Background on Saga
Saga, created over 70 years ago, is a specialist
in the provision of products and services for people over 50. The
Saga brand is one of the most recognised and trusted in the UK.
Saga is known for its high level of customer service and its
high-quality, award-winning products and services including cruises
and travel, insurance, personal finance and media.
(www.saga.co.uk)
Hans De Cuyper, CEO of Ageas
said: "We eagerly anticipate further
strengthening our partnership with Saga, a well-known brand in the
UK. This proposed deal aligns seamlessly with the Ageas Group
recently launched Elevate27 strategy, which aims to leverage our
strong European presence in Non-Life, add scale to our business,
and benefit from material capital diversification. This transaction
allows us to grow in a market where we already have real strength
and expertise. Ageas has a longstanding tradition of successful
partnerships, and we are confident that this collaboration with
Saga will open new avenues for creating and accelerating profitable
growth."
Ant Middle, CEO of Ageas UK
said: “This proposed deal with Saga aligns perfectly
with our strategy to profitably grow in UK personal lines and in
creating powerful partnerships to the benefit of our customers.
Deepening our relationship with Saga unlocks even more opportunity
to increase our competitiveness in a rapidly expanding over 50s
customer segment; an area where we already have real strength and
expertise. It also draws on our strengths of technical and
operational excellence, and customer care, providing more potential
for us to leverage the significant investments made in our business
over the last three years and offer our expertise in meeting the
unique needs of Saga’s customers.”
Mike Hazell, CEO of Saga plc
said: “We are hugely excited at the opportunity to
grow our home and motor Insurance business through this proposed
partnership with Ageas. The coming together of Saga’s fantastic
brand and Ageas’s unrivalled expertise in operating successful
affinity insurance partnerships, would create a winning
combination. Our joint reputation for delivering exceptional
products and services to people over 50 means this partnership
would allow us to serve even more customers with great products at
excellent value. Saga is a unique business with a long heritage,
great people and loyal customers. We have been clear for some time
that developing a partnership approach is the right strategy,
providing us with a capital-light route to growth and the ability
to reduce debt, leading to the creation of long-term sustainable
value for all our stakeholders.”
Whilst Ageas and Saga are in exclusive
negotiations, the Proposed Transaction remains subject to the
parties agreeing binding documentation as well as regulatory
approvals, and therefore there is currently no certainty that it
will occur. A further announcement will be made in due course, as
appropriate.
Proposed terms
Affinity Partnership
- The Affinity
Partnership would be for a 20-year term, with the ambition to ‘go
live’ by the end of 2025.
- Ageas UK would
pay Saga an upfront consideration of GBP 80 million payable at or
around the ‘go live’ date.
- Additionally,
Saga may receive contingent consideration of up to GBP 30 million
in 2026 and up to GBP 30 million in 2032, subject to certain policy
volume and profitability targets being met.
- SSL would
receive commission on the GWP generated over the term of the
Affinity Partnership representing the value that SSL will continue
to provide through the Partnership.
Ageas acquisition of AICL
- Ageas UK would
acquire AICL for a total consideration of GBP 67.5 million, subject
to customary completion adjustments.
- Completion of
the AICL transaction is targeted in Q2 2025 and is conditional on
the signing of definitive transaction documentation and certain
regulatory approvals.
Ageas is a listed international
insurance Group with a heritage spanning almost 200 years. It
offers Retail and Business customers Life and Non-Life insurance
products designed to suit their specific needs, today and tomorrow,
and is also engaged in reinsurance activities. As one of Europe's
larger insurance companies, Ageas concentrates its activities in
Europe and Asia, which together make up the major part of the
global insurance market. It operates successful insurance
businesses in Belgium, the UK, Portugal, Türkiye, China, Malaysia,
India, Thailand, Vietnam, Laos, Cambodia, Singapore, and the
Philippines through a combination of wholly owned subsidiaries and
long-term partnerships with strong financial institutions and key
distributors. Ageas ranks among the market leaders in the countries
in which it operates. It represents a staff force of about 44,000
people and reported annual inflows of more than EUR 17 billion in
2023.
- Pdf version press release
Grafico Azioni Ageas SA NV (EU:AGS)
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