ASICS and Dassault Systèmes Demonstrate On-Demand, Personalized Footwear
25 Luglio 2024 - 7:00AM
Business Wire
- ASICS launches the “ASICS Personalization Studio” at
Dassault Systèmes' headquarters in Paris, demonstrating a
science-based approach to aid physical recovery while improving
performance
- This ultimate consumer service leverages ASICS’ superior
athletic and performance footwear expertise and Dassault Systèmes’
virtual twins
- The ASICS Personalization Studio will demonstrate
personalization of high-end footwear products at scale
Dassault Systèmes (Euronext Paris: FR0014003TT8, DSY.PA) and
ASICS have jointly opened a studio in Paris to test a new service
providing on-demand sockliners personalized for individual foot
shape.
The ASICS Personalization Studio is an ultra-compact factory.
The modular structure combines Dassault Systèmes’ 3DEXPERIENCE
platform and virtual twin technology with ASICS’ proprietary
technology in sports to offer on-site, on-demand manufacturing of
shoe parts to meet the exact specifications of any user.
ASICS will leverage its proprietary know-how, supported by
Dassault Systèmes’ modeling and simulation technology, to design
the shape of sockliners based on individual foot shape data modeled
and simulated on the 3DEXPERIENCE platform. Advanced 3D printing
technology is then used to create the sockliner, a thick lattice
structure made from a highly flexible material layered to provide
excellent breathability and softness. The exact level of softness
can be varied for any part of the foot, which aids physical
recovery by reducing strain, while also improving performance.
ASICS plans to carry out operational tests and monitor user
satisfaction as part of a trial run for a wider commercial release.
In 2025, the ASICS Personalization Studio will be transferred to
Japan for further testing and, in the future, the company will
consider applying the technology to other footwear products besides
sockliners.
“We are delighted to collaborate with Dassault Systèmes on the
ASICS Personalization Studio. Our partnership leverages the
advanced technology and expertise of two industry-leading companies
to provide optimal value to each customer, helping them live
healthier, happier lives with products that respond to their
individual needs,” said Mitsuyuki Tominaga, President and COO,
Representative Director of ASICS.
“We share ASICS’ commitment to innovations that improve health
and well-being. Our partnership reflects this by demonstrating a
holistic approach to manufacturing that prioritizes the consumer
experience,” said Pascal Daloz, CEO, Dassault Systèmes. “It also
shows how the virtual world is catalyzing the 21st century economy.
Through their foundation in science, our virtual twins enable
industry to not only improve the performance and the experience of
products but to advance more sustainable business models.”
###
FOR MORE INFORMATION
Dassault Systèmes’ 3DEXPERIENCE platform, 3D design software, 3D
Digital Mock Up and Product Lifecycle Management (PLM) solutions:
http://www.3ds.com
SHARE THIS ON THE SOCIAL PLATFORM X
ASICS and @Dassault3DS demonstrate on-demand, personalized
footwear #3DEXPERIENCE
Connect with Dassault Systèmes on
https://twitter.com/Dassault3DS
https://www.facebook.com/DassaultSystemes
https://www.linkedin.com/company/dassaultsystemes
https://www.youtube.com/DassaultSystemes
ABOUT DASSAULT SYSTÈMES
Dassault Systèmes is a catalyst for human progress. We provide
business and people with collaborative virtual environments to
imagine sustainable innovations. By creating virtual twin
experiences of the real world with our 3DEXPERIENCE platform and
applications, our customers can redefine the creation, production
and life-cycle-management processes of their offer and thus have a
meaningful impact to make the world more sustainable. The beauty of
the Experience Economy is that it is a human-centered economy for
the benefit of all – consumers, patients and citizens. Dassault
Systèmes brings value to more than 350,000 customers of all sizes,
in all industries, in more than 150 countries. For more
information, visit www.3ds.com
© Dassault Systèmes. All rights reserved. 3DEXPERIENCE, the 3DS
logo, the Compass icon, IFWE, 3DEXCITE, 3DVIA, BIOVIA, CATIA,
CENTRIC PLM, DELMIA, ENOVIA, GEOVIA, MEDIDATA, NETVIBES, OUTSCALE,
SIMULIA and SOLIDWORKS are commercial trademarks or registered
trademarks of Dassault Systèmes, a European company (Societas
Europaea) incorporated under French law, and registered with the
Versailles trade and companies registry under number 322 306 440,
or its subsidiaries in the United States and/or other countries.
All other trademarks are owned by their respective owners. Use of
any Dassault Systèmes or its subsidiaries trademarks is subject to
their express written approval.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240724555343/en/
Dassault Systèmes Press Contacts Corporate / France,
Arnaud MALHERBE, arnaud.malherbe@3ds.com, +33 (0) 1 61 62 87 73
North America, Natasha LEVANTI, natasha.levanti@3ds.com, +1 (508)
449 8097 EMEA, Virginie BLINDENBERG, virginie.blindenberg@3ds.com,
+33 (0) 1 61 62 84 21 China, Grace MU, grace.mu@3ds.com, +86 10
6536 2288 India, Kriti ASHOK, kriti.ashok@3ds.com, +91 9741310607
Japan, Reina YAMAGUCHI, reina.yamaguchi@3ds.com, +81 90 9325 2545
Korea, Jeemin JEONG, jeemin.jeong@3ds.com, +82 2 3271 6653
Grafico Azioni Big Tree Cloud (NASDAQ:DSY)
Storico
Da Ott 2024 a Nov 2024
Grafico Azioni Big Tree Cloud (NASDAQ:DSY)
Storico
Da Nov 2023 a Nov 2024
