VEON’s Mobilink Bank and Banglalink Take Home “Digital Nations” Awards at GSMA’s M360 Asia-Pacific
02 Ottobre 2024 - 10:00AM
Seoul, 2 October 2024: VEON Ltd. (Nasdaq: VEON, Euronext
Amsterdam: VEON), a global digital operator, is delighted to
announce that its operating companies Mobilink Microfinance Bank
and Banglalink have been recognized for their work in digital
inclusion with three awards at the M360 APAC – GSMA’s annual
flagship event for the Asia Pacific region.
The “Digital Nations Award” recognizes the
contributions of mobile technology in driving the digital
transformation of nations. The competition attracted submissions
from 11 countries, including Bangladesh, Cambodia, India,
Indonesia, Japan, Malaysia, Nepal, Pakistan, Philippines, Thailand,
and Vietnam.
Mobilink Bank received the
“Digital Nations Video Creativity Award” for its
“Invisible Heirs" campaign. The impactful video addresses a social
issue in Pakistan and many other parts of the world where women
don’t receive what is rightfully theirs following the death of a
spouse or parent. Mobilink launched a one-of-a-kind inheritance
calculator that empowers women to claim their rightful share of
inheritance by helping them easily calculate their inheritance
rights. Furthermore, Quratulain Chaudhary, Head of
Women’s Financial Services and Sustainability at Mobilink Bank, was
recognized with the “Women Digital Leadership
Award”.
Another VEON Group company
Banglalink received the “Excellence in
Digital Inclusion Video Award” for the "MyBL Super App:
Revolutionising Healthcare in Rural Bangladesh" campaign.
Banglalink’s MyBL super app, which includes a healthcare module
among other features and serves 7.8 million monthly active users as
of September 2024, has helped make healthcare more accessible in
the country, especially for underserved populations in rural
Bangladesh where healthcare services are difficult and expensive to
reach.
“At VEON, we are dedicated to creating solutions
that serve the underserved and drive greater inclusion through the
power of digital services. We sincerely congratulate our colleagues
at Mobilink Bank and Banglalink for developing very impactful
campaigns that address critical issues in their respective markets.
The mobile industry as a whole has a huge role to play in bridging
inequalities through the power of digital, and we celebrate the
work of our fellow mobile operators as well as of VEON Group
companies,” said Kaan Terzioglu, VEON Group
CEO.
Mobilink’s “Invisible Heirs” campaign video is
available at https://youtu.be/4Fui59QNaBA?si=K3QxTwj8NBD_uimG and
Banglalink’s “Revolutionising Healthcare in Rural Bangladesh” video
can be viewed at
https://youtu.be/qK8vADjHZcM?si=5yT2gOGfw1HEzLtY
These awards add to the numerous recognitions
Banglalink and Mobilink Microfinance Bank have received over the
last few years. Mobilink Microfinance Bank won the prestigious 2023
Pakistan Banking Award for the Best Bank for Inclusion as well as
the National Financial Literacy Programme Award from the State Bank
of Pakistan.
Banglalink won the Best Sustainability
Excellence Initiative award in the Disaster Response category at
the Bangladesh Sustainability Excellence Awards 2023, recognizing
its contribution to societal welfare through the innovative
integration of an Early Warning System within the MyBL Super App
during Cyclone Mocha.
About VEONVEON is a digital
operator that provides converged connectivity and digital services
to nearly 160 million customers. Operating across six countries
that are home to more than 7% of the world’s population, VEON is
transforming lives through technology-driven services that empower
individuals and drive economic growth. Headquartered in Amsterdam,
VEON is listed on Nasdaq and Euronext. For more information
visit: www.veon.com
Contact Information
VEON Hande Asik Group
Director of Communications pr@veon.com
TUVA Partners Julian Tanner
Julian.tanner@tuvapartners.com
- VEON’s Mobilink Bank and Banglalink Take Home “Digital Nations”
Awards at GSMA’s M360 Asia-Pacific
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