EAT Brinker International Inc

MEMPHIS, Tenn., Aug. 28 /PRNewswire/ -- Show your style and your heart by participating in the Create A Pepper to Fight Childhood Cancer campaign at Chili's Grill & Bar(R) throughout September, which is National Childhood Cancer Awareness Month. Thanks to this campaign, helping children who are battling cancer and other catastrophic childhood diseases at St. Jude Children's Research Hospital has never been easier or more personal. Chili's guests nationwide can be a part of this meaningful campaign by donating $1 or more throughout the month to color a pinup of the signature Chili's pepper. In addition, patrons can purchase Create A Pepper T-shirts from Chili's that can be customized with permanent marker to fit their individual style. New this year are Create A Pepper Gift Cards, which offer a means of giving to those you love while giving back. Chili's will donate $1 to St. Jude for every $25 purchased in Create A Pepper Gift Cards, which can be customized with permanent marker or crayon. Patrons also are encouraged to eat at their local Chili's on Monday, Sept. 25, when Chili's will donate 100 percent of its profits from restaurant sales to St. Jude. "With the passion of our ChiliHead employees across the country and the generosity of our guests in support of this worthy cause, I'm confident this nationwide effort will meet our goal to raise more than $3 million for St. Jude this September," said Todd Diener, President of Chili's Grill & Bar. Jeff Probst, host and producer of the Emmy(TM) Award-winning CBS-TV series "Survivor," serves as spokesperson for the campaign for the third year. To date, Chili's has raised more than $5.5 million for St. Jude through participating company-owned and franchised locations. Beginning with this year's campaign, Chili's embarks on a 10-year plan to raise $50 million for the construction of a new state-of-the-art research and clinical care building. The new building, to be named the Chili's Care Center, will house the Department of Radiological Sciences, the Pediatric Brain Tumor Consortium (PBTC), inpatient activity areas and new research laboratories. For more information, to create an electronic pepper or purchase Create A Pepper T-shirts and Gift Cards online, visit http://www.createapepper.com/ . St. Jude Children's Research Hospital is internationally recognized for its pioneering work in finding cures and saving children with cancer and other catastrophic diseases. Founded by the late entertainer Danny Thomas and based in Memphis, Tenn., St. Jude freely shares its discoveries with scientific and medical communities around the world. No family ever pays for treatments not covered by insurance, and families without insurance are never asked to pay. St. Jude is financially supported by ALSAC, its fund-raising organization. For more information, please visit http://www.stjude.org/ . Chili's Grill & Bar offers a fun, energetic atmosphere and a distinct, fresh mix of grilled American favorites at 1,200 locations in 24 countries. Chili's is one of four restaurant brands owned by Dallas-based Brinker International (NYSE:EAT), a recognized leader in casual dining. Other Brinker brands include Romano's Macaroni Grill, Maggiano's Little Italy and On The Border Mexican Grill & Cantina. For more information, please visit http://www.chilis.com/ . DATASOURCE: St. Jude Children's Research Hospital CONTACT: Shannon Bass of ALSAC-St. Jude Children's Research Hospital, +1-901-578-2435, or ; or Stacey Calbert of Chili's Grill & Bar, +1-800-775-7290, or Web site: http://www.brinker.com/ http://www.stjude.org/ http://www.chilis.com/ http://www.createapepper.com/

Copyright