BEIJING, Nov. 8, 2020 /PRNewswire/ -- On November 7, iQIYI Inc. (NASDAQ: IQ) ("iQIYI" or
the "Company"), an innovative market-leading online entertainment
service in China, kicked off its
inaugural Suike Carnival in Shanghai, a two-day interactive event held by
the popular short video sharing platform Suike where young people
have an opportunity to interact with their favorite content
creators and find their favorite interest circles.
On the eve before the carnival, Liu Wenfeng, Chief Technology
Officer and President of Infrastructure and Intelligent Content
Distribution Business Group (IIG) of iQIYI, Ge Hong, Senior Vice President of iQIYI,
Leon Chen, Senior Vice President of
iQIYI, attended a welcome dinner with content creators and
representatives from MNC organizations.
"With the popularization of smart devices and 5G, users
involvement in the creation and editing of short videos will become
a more common phenomenon. Video will be the most important form of
information carrier in the 5G era as more information created,
received and learned by users will be expressed through video
carriers," Liu remarked at the dinner. "That is why iQIYI created
Suike, a platform where content creators can create video content
and find other users and creators that share the same
interest."
The Suike Carnival, Suike's first interactive event for the
short-video platform's creators and users, aims to extend the
online community to the physical world, providing young people an
opportunity to interact with their favorite content creators and
find their favorite interest circles.
"Content creators are a key part of Suike's ecosystem. Going
forward, Suike will build interest circles and invest more
resources to make content creators the focus of different interest
circles, so that more people can see and pay attention to
high-quality creative content, and promote the deep connection and
interaction between creators and fans," said Ge Hong in his speech to the creators at the
dinner.
The Suike Carnival, a massive offline interactive carnival for
young people, featured interactive booths by over 60 popular Suike
creators, covering a wide range of interests. The event will be
followed by the Suike Night party on the evening of November 8, where celebrities and creators will
share the stage.
About iQIYI, Inc.
iQIYI, Inc. is an innovative
market-leading online entertainment service in China. Its corporate DNA combines creative
talent with technology, fostering an environment for continuous
innovation and the production of blockbuster content. iQIYI's
platform features highly popular original content, as well as a
comprehensive library of other professionally-produced content,
partner-generated content and user-generated content. The Company
distinguishes itself in the online entertainment industry by its
leading technology platform powered by advanced AI, big data
analytics and other core proprietary technologies. iQIYI attracts a
massive user base with tremendous user engagement, and has
developed a diversified monetization model including membership
services, online advertising services, content distribution, live
broadcasting, online games, IP licensing, online literature and
e-commerce.
![Ge Hong, Senior Vice President of iQIYI, remarks that content creators are a key part of Suike’s ecosystem. Ge Hong, Senior Vice President of iQIYI, remarks that content creators are a key part of Suike’s ecosystem.](https://mma.prnewswire.com/media/1329285/Ge_Hong_Senior_Vice_President_iQIYI_remarks_content_creators_a.jpg)
![Attendees at the inaugural Suike Carnival held in Shanghai. Attendees at the inaugural Suike Carnival held in Shanghai.](https://mma.prnewswire.com/media/1329286/Attendees_inaugural_Suike_Carnival_held_Shanghai.jpg)
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SOURCE iQIYI, Inc.