BEIJING, Nov. 9, 2020 /PRNewswire/ -- iQIYI Inc. (NASDAQ:
IQ) ("iQIYI" or the "Company"), an innovative market-leading online
entertainment service in China,
premiered Paramount Pictures' The SpongeBob Movie: Sponge on the
Run (the "Film") in its Ultimate Online Cinema section through
its premium video-on-demand (PVOD) mode, making it
China's first animated blockbuster
to premiere only one day after the premiere of the film in overseas
regions. The Film is priced at RMB 6
for subscribers and RMB 12 for
non-subscribers.
![iQIYI Premieres “The SpongeBob Movie: Sponge on the Run” via PVOD in its Ultimate Online Cinema Section iQIYI Premieres “The SpongeBob Movie: Sponge on the Run” via PVOD in its Ultimate Online Cinema Section](https://mma.prnewswire.com/media/1329865/iQIYI_The_SpongeBob_Movie.jpg)
The SpongeBob Movie: Sponge On The Run, follows SpongeBob
SquarePants, his best friend Patrick
Star and the rest of the gang from Bikini Bottom in the
first-ever all CGI SpongeBob motion picture event. After
SpongeBob's beloved pet snail Gary is snail-napped, he and Patrick
embark on an epic adventure to The Lost City of Atlantic City to
bring Gary home. As they navigate the delights and dangers on this
perilous and hilarious rescue mission, SpongeBob and his pals prove
there's nothing stronger than the power of friendship.
Sponge on the Run is the third film in the franchise and
the first of the series that is fully 3D-animated. Maintaining an
integration of live-action footage and CG elements, the new title
is directed by the series developer and former writer Tim Hill, scored by Hans
Zimmer and shot by cinematographer Larry Fong. Tom
Kenny voices SpongeBob in the movie. iQIYI specially
produced the dubbing in Mandarin for the film, done by Chen Hao, voice of SpongeBob when the animation
series was first aired on China's
national TV in 2006.
iQIYI is the pioneer of PVOD Mode in China, releasing numerous leading titles via
the mode. Since the beginning of the year, the Company's Ultimate
Online Cinema section has streamed hit action movies like Enter
the Fat Dragon and Knockout, art-house movies such as
Spring Tide, Marriage Story, Dwelling in the
Fuchun Mountains, and the Chinese action blockbuster movie
Double World.
Going forward, iQIYI's Ultimate Online Cinema section will keep
streaming a slate of homemade and foreign films, across a range of
genres, providing premium new offerings for users.
The Company's 4K, Dolby Vision
HDR, Dolby Atmos, iQIYI HDR, "Zhen Qi Ying Hua" (a mix of
4K MAX, ultra-high frame rate, HDR,
and Dolby Atmos) and other imaging technologies will enable
remarkable picture quality, delivering the ultimate viewing
experiences to audience at home.
The SpongeBob Movie: Sponge On The Run is available
on iQIYI through a content licensing agreement with ViacomCBS
Global Distribution Group.
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment
service in China. Its corporate DNA combines creative talent
with technology, fostering an environment for continuous innovation
and the production of blockbuster content. iQIYI's platform
features highly popular original content, as well as a
comprehensive library of other professionally-produced content,
partner-generated content and user-generated content. The Company
distinguishes itself in the online entertainment industry by its
leading technology platform powered by advanced AI, big data
analytics and other core proprietary technologies. iQIYI attracts a
massive user base with tremendous user engagement, and has
developed a diversified monetization model including membership
services, online advertising services, content distribution, live
broadcasting, online games, IP licensing, online literature and
e-commerce.
About ViacomCBS Global Distribution Group
ViacomCBS Global Distribution Group is the leading distributor
of premium content across multiple media platforms throughout the
global marketplace. The division's portfolio is comprised of some
of the world's most recognized brands, including feature films and
television programs from Paramount Pictures, Paramount Television,
Paramount Players, Paramount Animation, CBS Television Studios, CBS
Television Distribution, CBS News, SHOWTIME Networks and Viacom
brands. The division also has the largest distributed library of
series and film titles, including global franchises such as "CSI:
Crime Scene Investigation," "NCIS," "Star Trek," "SpongeBob
SquarePants," "Transformers," "Mission: Impossible," and more. In
addition, the division licenses a diverse lineup of scripted and
unscripted formats for local production and participates in
international co-productions. ViacomCBS Global Distribution Group
is a division of ViacomCBS Inc.
View original content to download
multimedia:http://www.prnewswire.com/news-releases/iqiyi-premieres-the-spongebob-movie-sponge-on-the-run-via-pvod-in-its-ultimate-online-cinema-section-301168616.html
SOURCE iQIYI