Ethics and the Environment Bolster the Recruitment Race According to International Workplace Survey by Kelly Services
28 Ottobre 2009 - 4:15PM
Marketwired
In choosing where to work, employees across the United States are
likely to be strongly attracted to organizations with a reputation
for good ethical and environmental practices, according to the
latest findings from an international workplace survey.
The survey, by global workforce solutions leader Kelly Services,
finds employees across all age generations gravitate to
organizations considered ethically and environmentally responsible,
with baby boomers (aged 48-65) more discerning than their younger
colleagues among Gen Y (aged 18-29) and Gen X (aged 30-47).
Almost half of all workers are prepared to accept a pay cut or a
demotion in order to work for an organization with a sound
corporate reputation. In fact, concern about ethical behavior
outweighs concern about the environment across all generations when
deciding where to work.
The Kelly Global Workforce Index obtained the views of nearly
100,000 people in 34 countries including more than 13,000 in the
United States.
Kelly Services Executive Vice President and General Manager,
Mike Webster says, "Employees take pride not only in what they do
while at work but in what their organization stands for and how it
is perceived by the entire community. It provides a sense of
fulfillment to be part of an enterprise that is focused not only on
performance outcomes but also on larger social goals."
Key findings of the survey from across the U.S:
-- 91 percent of respondents are more likely to work for a company that
is considered ethically and socially responsible.
-- 89 percent of baby boomers say that an organization's reputation for
ethical conduct is 'very important' in deciding their choice of employer,
followed by Gen X (84 percent) and Gen Y (79 percent).
-- 82 percent are more likely to work for a company that is considered
environmentally responsible.
-- 33 percent of respondents in the West say policies to address global
warming are 'very important' in deciding where to work compared with 31
percent in the South, 29 percent in the Northeast, and 26 percent in the
Midwest.
-- Those in the West are also more prepared to accept a pay cut or
demotion to work with an employer who cares for the environment and the
community.
There is a pattern of increased concern for good ethical and
environmental practice as employees mature, with baby boomers
consistently more aware of social and ethical issues than younger
workers.
A total of 50 percent of baby boomers would be prepared to take
a pay cut or a demotion in order to work with a socially
conscientious employer, followed by 47 percent of Gen X and 44
percent of Gen Y.
"Organizations that develop a culture of social responsibility
send a powerful message about the type of talent they want to
attract and will be viewed favorably by prospective employees,"
Webster concludes.
About the Kelly Global Workforce Index
The Kelly Global Workforce Index is a survey revealing opinions
about work and the workplace from a generational viewpoint. Results
of the current findings from across Kelly's global operations in
North America, Europe, and the Asia Pacific will be published
throughout 2009 in a series of six releases.
About Kelly Services
Kelly Services, Inc. (NASDAQ: KELYA) (NASDAQ: KELYB) is a world
leader in workforce management services and human resources
solutions. Kelly offers a comprehensive array of temporary
staffing, permanent placement, outsourcing, and consulting
services. Kelly serves clients around the globe and provides
employment to 650,000 employees annually. Revenue in 2008 was $5.5
billion. Visit www.kellyservices.com.
Media contact: Judith Clark Kelly Services (248) 244-5362
judith_clark@kellyservices.com
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