Dillard’s Introduces Style by Simkins for Antonio Melani
24 Febbraio 2025 - 3:00PM
Dillard’s, Inc. (“Dillard’s”) (NYSE: DDS) is pleased to announce
Style by Simkins for Antonio Melani, now available on
dillards.com as well as in stores nationwide. New York
City-based content creator and fashion stylist, Natalie Simkins,
has created this elegant and comprehensive Spring/Summer
collaboration exclusively for Dillard’s Antonio Melani customers.
Describing her inspiration for Style by Simkins for
Antonio Melani, Simkins shares, “My Spring collection with Antonio
Melani brings the laid-back elegance and timeless beauty of my
hometown, Beaufort, South Carolina, to life. Infused with the
vibrant colors of the landscape, the graceful silhouettes of
coastal living, and geometric patterns that give my coastal roots a
modern twist, this collection is an homage to the place that
inspired it all. Think flowy dresses for warm, sunny days, resort
ready pieces for your next getaway, and bold yet refined patterns
that capture the essence of coastal style. I can’t wait for you to
experience the warmth and charm that have been poured into this
collection!”
Dillard’s Vice-President of Merchandising Alexandra
Dillard Lucie adds, “Natalie has created a gorgeous collection for
our Antonio Melani clients! She has beautifully crafted her
signature, effortless coastal elegance into every single piece of
Style by Simkins. It is a tremendous pleasure to see her vision
come to life. We love welcoming warmer days ahead with Natalie and
this amazing collaboration, and we are so excited to share it with
you!”
Style by Simkins for Antonio Melani showcases a
coordinating collection of Spring/Summer dresses and separates in
sizes ranging from 0-18 and XS to XL as well as footwear, swimwear
and coverups. It is available for a limited time on dillards.com
and in Dillard’s stores nationwide.
About Natalie SimkinsWhat started
out as a creative outlet quickly evolved into a full-time career.
Natalie is the creator of SimkinStyle: a fashion focused
inspiration platform where she shares her latest finds. As a
fashion enthusiast and budget savvy stylist, she specializes in
creating timeless looks by blending high and low price points. With
a keen eye for quality pieces her goal is to help people invest in
wardrobe essentials that stand the test of time without breaking
the bank on passing trends. She empowers individuals to create
versatile wardrobes that reflect their personal style while
maximizing their budget. She demonstrates how anyone can achieve a
stylish and sophisticated look without overspending. Follow Natalie
on Instagram @simkinstyle.
About Antonio MelaniAntonio
Melani, Dillard’s largest ladies’ apparel brand, was launched in
2001 in footwear and later extended to apparel and handbags. The
mission of Antonio Melani is to curate a high-end collection that
evokes sophistication through tailoring, yet stays current through
styling and attitude. Antonio Melani caters to the modern woman’s
career and social schedule, with an emphasis on luxury
fabrications. Antonio Melani is available at Dillard’s locations
nationwide and online at dillards.com. Follow Antonio Melani on
Instagram @antoniomelaniofficial. Follow Dillard’s latest style
inspirations @dillards.
CONTACT:Dillard’s, Inc.Julie J.
Guymon501-376-5965julie.guymon@dillards.com
Photos accompanying this announcement are available at:
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