Discover Jumps into Spring with More Cashback Bonus® and Rewarding Experiences
09 Aprile 2012 - 2:00PM
Business Wire
Discover today announced it has introduced several new rewarding
ways for cardmembers to earn Cashback Bonus® this spring that will
help to cut costs on restaurant and movies purchases.
Starting April 1 through June 30, Discover Cardmembers visiting
the online Account Center or calling 1-800-DISCOVER (347-2683), can
sign up to earn 5% Cashback Bonus on up to $1500 in restaurant and
movie purchases. As an added bonus, Discover Cardmembers also can
sign up to earn 5% Cashback Bonus on up to $300 in grocery store
purchases from May 1 through May 31. After reaching these spending
limits, cardmembers will still automatically earn up to 1% Cashback
Bonus on all purchases every time they use their cards.
On top of giving cardmembers the potential to earn up to $90 in
additional Cashback Bonus during its second quarter of rotating
categories, Discover is also leveraging its retail partnerships to
increase the cardmember rewards experience, including:
- Redeem for Hot Deals &
Exclusives: As travel season starts to heat up, Discover is
offering access to vacation getaway packages. From a two-night stay
at Las Vegas’ Bellagio hotel, to an all-inclusive four-night stay
in Cancun, the options for cardmembers to redeem their Cashback
Bonus are hard to resist. Those wanting to plan a fun,
family-friendly adventure can book travel for a four-night stay in
Orlando that will give them access to theme park passes for area
attractions such as Universal Studios, Disney Park Hopper or Sea
World.
- New Redemption Partners:
Discover already boasts more than 150 brand name partner gift cards
for which cardmembers can redeem their Cashback Bonus for increased
value. This quarter, Discover plans to add Domino’s Pizza, QVC,
Under Amour, Aerie and 77 Kids to the plethora of redemption
partners for even greater savings.
- ShopDiscover: Discover
Cardmembers already enjoy earning 5% to 20% Cashback Bonus on
purchases made through ShopDiscover, Discover’s exclusive online
shopping portal featuring more than 200 top retailers. Several top
name brands have joined the online retail website. For a complete
list visit ShopDiscover.com.
“With our award-winning Cashback Bonus program, we continue to
offer meaningful, relevant opportunities for cardmembers to put
more money in their pockets,” said Dana Traci, vice president of
rewards at Discover. “We know our cardmembers regularly use their
cards at restaurants, movies and grocery stores and we’re focused
on giving back to them in those categories. This relevancy, coupled
with valuable rewards and best-in-class customer experiences, helps
us to maintain a leadership position in cash rewards.”
Additionally, Discover has launched a free new iPad App, which
was the #1 download in the finance category and made it into the
Top 10 of all iPad apps within its first week of introduction. The
new Discover iPad app allows cardmembers to securely pay their
bill, view transactions and sign up for quarterly Cashback Bonus
categories for greater savings potential. They also can instantly
redeem their Cashback Bonus and Discover Miles by “swiping” through
available mobile merchant redemption partners. The Discover iPad
App was part of a trio of technology enhancements that have been
recently introduced to cardmembers, which include improved
navigation and intuitive design within the smartphone application
and mobile website.
For more information about Discover’s Cashback Bonus program and
to sign up, please visit Discover.com or call 1-800-DISCOVER
(347-2683).
About Discover
Discover Financial Services (NYSE: DFS) is a direct banking and
payment services company with one of the most recognized brands in
U.S. financial services. Since its inception in 1986, the company
has become one of the largest card issuers in the United States.
The company operates the Discover card, America's cash rewards
pioneer, and offers personal and student loans, online savings
accounts, certificates of deposit and money market accounts through
its Discover Bank subsidiary. Its payment businesses consist of
Discover Network, with millions of merchant and cash access
locations; PULSE, one of the nation's leading ATM/debit networks;
and Diners Club International, a global payments network with
acceptance in more than 185 countries and territories. For more
information, visit www.discoverfinancial.com.
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