Discover Wins 2014 Golden Trumpet Award from Publicity Club of Chicago
06 Giugno 2014 - 4:54PM
Business Wire
Pathway to Financial Success PR Campaign Raises
Awareness of Need for Financial Literacy with Study Uncovering the
Personal Finance Knowledge Gaps Among High-School Students
Discover Financial Services received a 2014 Golden Trumpet award
from the Publicity Club of Chicago at the Club’s 55th annual Golden
Trumpet Awards dinner gala held at the Palmer House Hilton in
Chicago Wednesday night. Discover won in the Issues Management
category for Pathway to Financial Success, a five-year, $10 million
investment to bring financial education curriculum to public high
schools across the country. This is the second consecutive year and
third Golden Trumpet award Discover has received for their Pathway
to Financial Success program. In 2013, Discover won Golden Trumpet
awards for Creativity and Issues Management.
“We are honored to receive a Golden Trumpet award from the
Publicity Club of Chicago for our efforts to champion financial
education in our nation’s schools through the Pathway to Financial
Success program,” said David Nelms, chairman and CEO at Discover.
“This award is a testament to the success we are achieving in
bridging the financial education gap in our country."
The Golden Trumpet Awards – the most prestigious awards program
in the Midwest – honor the best of the best in Chicago public
relations and recognize individual achievement in the planning,
creativity and execution of public relations and communications
initiatives, and demonstrated results.
The Pathway to Financial Success program is designed to raise
awareness of the need for financial education and provide the tools
and resources necessary to implement measurable financial education
curriculum. Since its launch in 2012, the program has awarded more
than $5.2 million in financial education grants to public high
schools throughout the United States and is expected to impact more
than a half million students by 2017.
The Publicity Club of Chicago recognized the Pathway to
Financial Success program for continuing to raise broader awareness
of the need for financial education, while promoting the
availability of grants, building advocates for financial literacy
among teachers and parents and providing a “pathway” for students
to learn about finances at school.
About Discover
Discover Financial Services (NYSE: DFS) is a direct banking and
payment services company with one of the most recognized brands in
U.S. financial services. Since its inception in 1986, the company
has become one of the largest card issuers in the United States.
The company issues the Discover card, America’s cash rewards
pioneer, and offers home loans, private student loans, personal
loans, home equity loans, checking and savings accounts,
certificates of deposit and money market accounts through its
direct banking business. It operates the Discover Network, with
millions of merchant and cash access locations; PULSE, one of the
nation’s leading ATM/debit networks; and Diners Club International,
a global payments network with acceptance in more than 185
countries and territories. For more information, visit
www.discover.com/company.
Discover Financial ServicesMatthew Towson,
224-405-5649matthewtowson@discover.com
Grafico Azioni Discover Financial Servi... (NYSE:DFS)
Storico
Da Giu 2024 a Lug 2024
Grafico Azioni Discover Financial Servi... (NYSE:DFS)
Storico
Da Lug 2023 a Lug 2024