AUBURN HILLS, Mich.,
Nov. 29,
2023 /PRNewswire/ -- Stellantis North America today
named two executives to key roles in support of the Jeep brand as
the region prepares for its electric offensive in 2024. Both moves
are effective December 1.
William Peffer is named
responsible for Jeep brand North
America. Peffer joined the Company in 2020 where he has
served as CEO of Maserati North America. Previously, he was COO of
Kia Motors America.
Jim Morrison is named responsible
for the newly formed Jeep Performance Parts business where he will
lead the effort to capitalize on significant growth opportunities.
Morrison previously was head of Jeep North America and has held in
positions in sales as well as with the Jeep and Ram
brands.
"We are entering a new chapter for the region, and I'm confident
both Bill and Jim will bring their passion and intense customer
focus to their new assignments," said Mark
Stewart Chief Operating Officer, Stellantis North America.
"Bill's deep brand experience will bring a unique and valuable
perspective for the Jeep brand as it begins to roll out its
electric portfolio next year. Jim's unbridled passion for Jeep and
its capability on and off road will help to elevate and accelerate
our aftermarket business, most importantly with the brand's
electric future just around the corner for our North American
customers."
Stellantis North America
Stellantis (NYSE: STLA) is one of the world's leading automakers
and a mobility provider. In North America, it's best known for
producing and selling vehicles in a portfolio of iconic and
award-winning brands such as Jeep®, Chrysler, Dodge, Ram, Alfa
Romeo and Fiat. Powered by its diversity, Stellantis leads the
way the region and the world move – aspiring to become the greatest
sustainable mobility tech company, not the biggest, while creating
added value for all stakeholders as well as the communities in
which it operates. For more information,
visit www.stellantis.com.
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SOURCE Stellantis