The ultimate classical music streaming
experience is available to Apple Music subscribers at no additional
cost; download it now on the App Store
Apple® today launched Apple Music® Classical, a brand-new
standalone music streaming app designed to deliver the listening
experience classical music lovers deserve. With Apple Music
Classical, Apple Music subscribers can easily find any recording in
the world’s largest classical music catalog with fully optimized
search; enjoy the highest audio quality available and experience
many classical favorites in a whole new way with immersive Spatial
Audio; browse expertly curated playlists, insightful composer
biographies, and descriptions of thousands of works; and so much
more. Apple Music Classical is available on the App Store beginning
today and is included at no extra cost with nearly all Apple Music
subscriptions. The combination of Apple Music Classical and Apple
Music provides a complete music experience for everyone, from
longtime classical fans to first-time listeners, and everyone in
between.
“We love music — that’s really what we’re all about — and
classical music is foundational to music of all genres,” said
Oliver Schusser, Apple’s vice president of Apple Music and Beats.
“Apple Music Classical is a dedicated app that is great for
classical experts as well as anyone who is new to classical, with
the largest classical music selection in the world, the very best
search and browse capabilities, the most premium sound experience
with Spatial Audio, and thousands of exclusive recordings. We
believe this is the very best classical music streaming experience
available anywhere, and for us, this is just the beginning.”
The World’s Largest Classical Music Catalog
With over 5 million tracks, Apple Music Classical is home to the
world’s largest classical music catalog, covering the whole
spectrum from celebrated recordings to forgotten gems. For
beginners, the hand-picked Editor’s Choice curation is a great
place to start. And for those more familiar with a particular work,
the app’s list of popular recordings provides the perfect next step
— and an enjoyable chance to compare and contrast. Apple Music
Classical also features thousands of exclusive albums, including
recordings by world-famous orchestras.
Search Built for Classical Music
Classical works have multiple movements and tracks; famous
pieces have hundreds of recordings with different orchestras,
conductors, and soloists; and many composers have their own special
catalog classifications, from Bach’s BWV to Mozart’s K. With these
complexities in mind, Apple Music Classical has redesigned search
to instantly deliver exactly what users are looking for using all
combinations of keywords, from composer and work, to opus number,
conductor, artist, or instrument, and even a work’s nickname.
Looking up a work reveals all its recordings, plus an Editor’s
Choice performance. And searching for a composer displays all
available works.
An Interface Designed for Classical
The Apple Music Classical interface ensures listeners always
know who and what they’re hearing, with everything laid out at a
glance: work name, orchestra, conductor, contributing artists, and
even year of recording. And when it comes to curating a personal
library, Apple Music Classical lets listeners add more than just
albums, tracks, playlists, and artists — it also supports uniquely
classical categories such as works, composers, and recordings.
The Highest Audio Quality
Apple Music Classical features lossless audio of up to 24
bit/192 kHz throughout the service so listeners can experience the
nuances of every performance. In Hi-Res Lossless mode, sound is so
astoundingly crisp and clear that each note feels close enough to
touch. And thanks to revolutionary Spatial Audio with Dolby Atmos,
listeners can enjoy thousands of recordings from the best seat in
the concert hall, immersed in a 360-degree soundscape where music
comes from every direction, including above. Apple Music
Classical’s Spatial Audio catalog adds new albums every week as
legendary recordings are remastered and contemporary performances
are captured in Spatial Audio.
Expert Recommendations and Classical Insights
Apple Music Classical’s editors have created over 700 playlists
to guide listeners through 800 years of music, and more will be
added. Beginners can start with The Story of Classical audio
guides, which blend expert commentary and selected works to
introduce key composers, periods, instruments, and classical
terminology. For devotees, there’s the chance to go behind the
scenes of selected recordings as leading classical artists offer
track-by-track audio commentary. Plus, every week, Apple Music
Classical’s hand-picked Hidden Gems highlight a selection of
lesser-known works, while Composer Undiscovered playlists bring a
new perspective to famous names.
Exploration Made Easy
Apple Music Classical’s Browse tab helps listeners explore the
largest classical catalog in the world, guided by their interests,
from composers, instruments, and periods, to conductors,
orchestras, and choirs, as well as classical genres such as chamber
music and stage works. With so many ways to explore, there are
limitless possibilities for finding new favorites.
Exclusive New Artwork
Apple Music Classical listeners will also enjoy exclusive
brand-new artwork, including hundreds of playlist covers, as well
as unique, high-resolution digital portraits for many of the
world’s greatest composers. Commissioned from a diverse group of
artists, each image blends historical research with color palettes
and artistic references from the relevant classical period. With
the majority of these new works designed on Mac and iPad, the
results display an attention to detail, bringing listeners face to
face with leading classical figures like Bach, Beethoven, Hildegard
von Bingen, Chopin, John Dowland, Fanny Mendelssohn, Shostakovich,
Tchaikovsky, Vivaldi, and so many others unlike ever before.
Additionally, Apple Music has partnered with many of the
greatest classical institutions in the world — including the Berlin
Philharmonic, Carnegie Hall, the Chicago Symphony Orchestra, the
London Symphony Orchestra, the Metropolitan Opera, the New York
Philharmonic, Opéra National de Paris, the Royal Concertgebouw
Orchestra, the San Francisco Symphony, and the Vienna Philharmonic
— to bring Apple Music Classical listeners new, unique, and
exclusive content and recordings at launch and beyond. Apple Music
Classical will also host several live performances featuring a few
of these incredible partners at Apple Store locations around the
world as part of the Today at Apple programming beginning in March
2023. To sign up for Today at Apple events, visit
apple.com/today.
Apple Music is also working closely with some of today’s most
renowned classical composers, artists, and musicians to ensure that
the app is empowering artists and engaging classical music lovers
all over the world.
Cellist Yo-Yo Ma was involved in early conversations about the
need for such an app, and is delighted that listeners will have new
ways to access and explore the world of classical music. “Classical
music — and all of culture — is fundamentally about connection,
about forging bonds of understanding across time and space,” said
Yo-Yo Ma. “It’s innovations like this that make that connection
possible, that give us space for our curiosity to run, to
rediscover the familiar, and to rejoice in the unexpected.”
“I’m thrilled that Apple Music is taking the initiative to set a
new standard for classical music in the streaming age,” said Hilary
Hahn. “I know that I can trust Apple Music’s natively high-quality
uncompressed audio to convey the subtleties of my performance, my
instrument, and the space in which it’s played. And even a solo
classical recording is a deeply collaborative process; Apple Music
Classical’s extensive metadata ensures that everyone — composers,
arrangers, conductors, musicians, producers, publishers, and more —
gets the credit they deserve.”
“I’ve been working with Apple to help solve the problems of
classical music streaming,” said Jonny Greenwood. “They’ve come up
with a really elegant set of solutions to the unique problems that
hinder the search for — and collection of — digital classical
music. Put simply, there’s only one recording of Joni Mitchell’s
‘Blue,’ but thousands of ‘Rhapsody in Blue.’ This first kind of
search, in someone newly interested in classical music, can be so
off-putting and bewildering, so I’m very excited for everyone to
finally have a way into this remarkable universe of music, which is
welcoming to new (and old) classical fans, and which rewards
enthusiasm for music with music, directly and intuitively.”
“Music is the focus of my life, and as a composer and supporter,
I have long believed it is essential to our humanity,” said Gordon
P. Getty. “The advent of Apple Music Classical is an extraordinary
moment in our profession. It is an exceptional streaming service
that celebrates diverse artists, embraces legendary recordings, and
inspires curiosity in all of us. Apple has created a unique
experience worthy of our passion, and I am confident it will
advance the cause of music for generations to come.”
Availability
- Beginning today, Apple Music Classical is available for
download on the App Store everywhere Apple Music is offered,
excluding China, Japan, Russia, South Korea, Taiwan, and
Türkiye.
- Existing Apple Music subscribers can immediately enjoy Apple
Music Classical at no additional cost.
- Apple Music Classical is available for all iPhone models
running iOS 15.4 or later.
- Apple Music Classical for Android is coming soon.
- To listen to music on Apple Music Classical, users must have an
internet connection.
- For more information, visit apple.com/music and follow
@appleclassical on Twitter.
About Apple Music
Apple loves music. Apple revolutionized the music experience
with iPod and iTunes. Today, the award-winning Apple Music
celebrates musicians, songwriters, producers, and fans with a
catalog of over 100 million songs, expertly curated playlists, and
the best artist interviews, conversations, and global premieres
with Apple Music Radio. With original content from the most
respected and beloved people in music, autoplay, time-synced
lyrics, lossless audio, and immersive sound powered by Spatial
Audio with Dolby Atmos, Apple Music offers the world’s best
listening experience, helping listeners discover new music and
enjoy their favorites while empowering the global artist community.
Apple Music is available in over 165 countries and regions on
iPhone, iPad, iPod touch, Mac, Apple Watch, Apple TV, HomePod mini,
CarPlay, and online at music.apple.com, plus popular smart
speakers, smart TVs, and Android and Windows devices. Apple Music
is ad-free and never shares consumer data with third parties. More
information is available at apple.com/apple-music.
NOTE TO EDITORS: For additional information visit Apple Newsroom
(www.apple.com/newsroom), or email Apple’s Media Helpline at
media.help@apple.com.
© 2023 Apple Inc. All rights reserved. Apple, the Apple logo,
and Apple Music are trademarks of Apple. Other company and product
names may be trademarks of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20230328005666/en/
Jessica Bass Apple jessica_bass@apple.com
Apple Media Helpline media.help@apple.com (408) 974-2042
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