NEW YORK, Oct. 20, 2016 /PRNewswire/ -- South by
Southwest (SXSW) has named Ogilvy Public Relations Global Chairman,
Christopher Graves as one of its
featured solo speakers. Graves was recently honored by the
Rockefeller Foundation as a Bellagio Resident for his work in
behavioral communications.
"I'm proud to represent Ogilvy and our methodology, and I really
look forward to and learning more at SXSW," said Graves. "The world
is awash in bad or ineffective storytelling," Graves added.
"Instead, we should respect, discover, and use the science of
earning influence and changing minds through far more effective
narratives."
SXSW celebrates the convergence of the interactive, film, and
music industries from March 10-19,
2017 in Austin, Texas. It
began in 1987, and has continued to grow in both scope and size
every year.
Ogilvy Public Relations will bring a new perspective to this
conference as the company gears to become an integrated
communications agency.
"Today, our company is bringing value to brands and consumers
through integration and innovation. SXSW's unique proposition of
innovation and creativity provides the perfect setting to drive the
whole industry forward" said Stuart
Smith, CEO of Ogilvy PR.
About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing
communications companies in the world. It was named the Cannes
Lions Network of the Year for five consecutive years, 2012, 2013,
2014, 2015 and 2016; and the EFFIEs World's Most Effective Agency
Network in 2012, 2013 and 2016. The company is comprised of
industry leading units in the following disciplines: advertising;
public relations and public affairs; branding and identity; shopper
and retail marketing; health care communications; direct, digital,
promotion and relationship marketing; consulting, research and
analytics; branded content and entertainment; and specialist
communications. O&M services Fortune Global 500 companies as
well as local businesses through its network of more than 500
offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For
more information, visit http://www.ogilvy.com/, or follow Ogilvy on
Twitter at @Ogilvy and on Facebook.com/Ogilvy. (Last
Updated: June 2016)
Media Contact: Andrea Romero,
212-880-5389
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SOURCE Ogilvy & Mather