REACH
Audioboom Group
plc
("Audioboom" or the "Company")
Key Partnership Renewals and
Election Season Advertising Boost
Notice of investor
presentation
Audioboom (AIM: BOOM), the leading
global podcast company, is pleased to report partnership renewals
and a substantial increase in audience and advertiser demand for
its political and news programming slate.
Audioboom podcasts covering the UK
general election and early stages of the US Presidential race
recorded a 34% jump in audience reach during Q3 2024 as listeners
flocked to podcasting for high quality coverage and
analysis.
Advertisers followed suit with more
than 650 brands buying advertising across this programming roster,
leading to 82% of available inventory being sold.
Audience levels, advertiser demand
and revenue opportunities for politics and news podcasts within the
Audioboom Creator Network are expected to increase further in Q4
ahead of the US election in November.
The Company is also pleased to
announce partnership extensions with The Bulwark Network and the
Politicon Network. The 12
podcasts in these networks are a key part of Audioboom's news and
politics slate and are downloaded more than five million times each
month.
Throughout election season these
partnerships will leverage the full suite of tools available to
creators on Audioboom's platform including Showcase, the Company's
ad-tech driven marketplace, AdRip, the proprietary inventory
creation tool, and AdVet, the proprietary tool for creators that
automates the booking of premium, host-read advertising.
Audioboom's CEO, Stuart Last,
commented: "Podcasting is proving to be a trustworthy
source of information for audiences at election time, and brands
are keen to engage with these listeners at scale through our
platform. I'm pleased to extend our work with some of the best
political podcasts in the world - together we will provide
listeners and brands vital content during one of the most important
election seasons ever seen."
Investor Presentation
Audioboom also announces that it
will release its trading update for the Q3 period ending 30
September 2024 on 15 October 2024.
Stuart Last, CEO, and Brad Clarke,
CFO, will provide a live presentation relating to the results via
the Investor Meet Company platform on 15 October 2024 at
15:00.
The presentation is open to all
existing and potential shareholders. Questions can be submitted
pre-event via your Investor Meet Company dashboard up until 9am the
day before the meeting or at any time during the live
presentation.
Investors can sign up to Investor
Meet Company for free and add to meet Audioboom via:
https://www.investormeetcompany.com/audioboom-group-plc/register-investor
Investors who already follow
Audioboom on the Investor Meet Company platform will automatically
be invited.
Enquiries
|
Audioboom Group plc
|
|
|
Stuart Last, Chief Executive
Officer
Brad Clarke, Chief Financial
Officer
|
Tel: +44(0)300 303 3765
|
|
|
|
|
Cavendish Capital Markets Ltd (Nominated Adviser and
Broker)
|
Tel: +44(0)20 7220 0500
|
|
Jonny Franklin-Adams/Abigail Kelly/Rory Sale
(Corporate Finance)
Harriet Ward (ECM)
|
|
About Audioboom
Audioboom is a global leader in
podcasting - our shows are downloaded around 100 million times each
month by more than 38 million unique listeners around the world.
Audioboom is ranked as the fourth largest podcast publisher in the
US by Triton Digital.
Audioboom's ad-tech and monetisation
platform underpins a scalable content business that provides
commercial, distribution, marketing and production services for a
premium network of top tier podcasts. Key partners include the
official Formula 1 podcasts 'F1: Beyond the Grid' and 'F1 Nation',
'Casefile True Crime' (US), 'True Crime Obsessed' (US), 'The Tim
Dillon Show' (US), 'No Such Thing As A Fish' (UK) and 'The Cycling
Podcast' (UK).
Audioboom operates internationally,
with global partnerships across North America, Europe, Asia and
Australia. The platform distributes content via Apple Podcasts,
YouTube, Spotify, Pandora, Amazon Music, Google Podcasts,
iHeartRadio, Facebook and Twitter as well as a partner's own
websites and mobile apps.
For more information, visit audioboom.com.
About Reach announcements
This is a Reach announcement. Reach
is an investor communication service aimed at assisting listed and
unlisted (including AIM quoted) companies to distribute media only
/ non-regulatory news releases into the public domain. Information
required to be notified under the AIM Rules for Companies, Market
Abuse Regulation or other regulation would be disseminated as an
RNS regulatory announcement and not on Reach.