Market Research
30 Luglio 2007 - 10:00AM
RNS Non-Regulatory
Myhome International PLC
30 July 2007
30 JULY 2007
Myhome International plc
("Myhome" or the "Company")
RECORD #20 BILLION A YEAR SPENT BY HOMEOWNERS
Myhome cleans up as growing number of household chores outsourced
Research released this week highlights that Britain's growing cash rich, time
poor demographic are increasingly turning to third parties for domestic help for
household chores. This is a clear endorsement of the strategy of Myhome, one of
the UK's leading providers of franchised service operations.
Research from www.gumtree.com says UK consumers are spending #20 billion a year
on domestic help for household chores rather than facing it themselves. The
research adds that almost one in two (48%) people now employ an average of three
outside helpers.
The findings, released as part of Gumtree's annual 'Domestic Staff Index'
revealed that almost a fifth more households are now hiring outside help than
last year.
The three most popular domestic staff positions are window cleaners, gardeners
and house cleaners - all services that Myhome provides as part of its growing
multi-product multi-branded franchise offering. Myhome also provides
kitchen/bathroom resurfacing, specialist oven cleaning, ironing, dry cleaning
and laundry, and fabric cleaning as well as car valeting services.
Russell O'Connell, Executive Chairman of Myhome International plc, said: "This
research just goes to show that, even in an environment of higher interest rates
and wider economic uncertainty, that the target market for the Company's
services is expanding. Myhome looks forward to further growing the number of
franchises and offerings available with the focus remaining firmly on providing
a complete portfolio of premium residential franchised services."
For further information please contact:
Myhome International plc 01372 471 573
Russell O'Connell
Simon McNeill Ritchie
Jonathan Jenkins
Noble & Company 020 7763 2353
Nick Naylor
Bishopsgate Communications Limited 020 7562 3350
Nick Rome
Fran Read
This information is provided by RNS
The company news service from the London Stock Exchange
END
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