MAIL Incredimail Ltd. (MM)

IncrediMail Ltd. (NASDAQ:MAIL), a software company specializing in Internet consumer products and services, today announced its email product was recently honored among the �Best Software Products of 2007�, by iParenting Media, one of the Internet's popular communities for parents and soon-to-be parents. �We believe that today, it's more important than ever for children to become proficient email users at a young age as the technology continues to evolve and become a larger part of our daily lives,� said IncrediMail Chief Executive Officer, Yaron Adler. �We have always been dedicated to creating a product that makes it fun and easy to teach children how to type and use email.� Nominees for iParenting Media Awards undergo a rigorous review and evaluation process. This method has attained ISO 9001:2000 Certification from the International Organization for Standardization (ISO). Nominated products are analyzed and reviewed by four members of iParenting�s review panel of parents, experts, licensed childcare centers and schools nationwide. �The IncrediMail website is a fun way to communicate with others, and to teach children to communicate,� said one iParenting Media Awards� Reviewer. �It offers lots of creative ways to encourage kids to write and use written communication skills.� A full list of winners can be found at http://iparentingmediaawards.com/winners/index.php. About IncrediMail Ltd. IncrediMail designs and markets an integrated suite of customized and entertaining email software products for the consumer market, offering users the ability to design highly personalized email presentations with our large collection of multimedia content for email communication. Our products include: IncrediMail Xe, which allows users to personalize email messages with creative features and is offered free of charge; IncrediMail Premium, an enhanced version of IncrediMail Xe; IncrediMail Letter Creator, which enables further personalization of backgrounds; The Gold Gallery, a content database of additional backgrounds, animation and notifiers; JunkFilter Plus, an anti-spam solution; and the recently introduced Magentic, a solution offering desktop Wallpapers and Screensavers. IncrediMail generates revenue by the sale of these products and services; licensing and co-branding the Incredi brand to operators of third party websites; and selling paid advertising and sponsored links on its website and email client. For more information about IncrediMail, visit www.incredimail-corp.com. Forward Looking Statements This press release contains historical information and forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995 with respect to the business, financial condition and results of operations of the Company. The words "believe," "expect," "intend," "plan," "should" and similar expressions are intended to identify forward-looking statements. Such statements reflect the current views, assumptions and expectations of the Company with respect to future events and are subject to risks and uncertainties. Many factors could cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements, including, among others, changes in the markets�in which the Company operates and in general economic and business conditions, loss of key customers and unpredictable sales cycles, competitive pressures, market acceptance of new products, inability to meet efficiency and cost reduction objectives, changes in business strategy and various other factors, both referenced and not referenced in this press release. Various risks and uncertainties may affect the Company and its results of operations, as described in reports filed by the Company with the Securities and Exchange Commission from time to time. The Company does not assume any obligation to update these forward-looking statements.