SEATTLE, Feb. 8, 2016 /CNW/ -- Nordstrom, Inc. is
pleased to announce the launch of a new collaboration in
partnership with international style icon Olivia Palermo. Set to hit Nordstrom stores and
nordstrom.com on February
8th, 2016, the 'Olivia Palermo + Chelsea28'
collection features 32 styles of separates with roots in American
sportswear staples, and dresses with a polished and feminine
appeal.
The Spring collection includes versatile separates in signature
prints and rich textured fabrics such as suede, silk and leather,
as well as an assortment of premium denim pieces including high
rise denim culottes, a retro denim skirt, a four-button blazer and
a wide leg jumpsuit. These are what Palermo calls "life
pieces."
"We wanted to create great separates that are elevated and could
mix and match easily to create outfits women can wear all year,"
said Palermo. "Versatility was an important goal – being able to
wear one item in multiple ways so you always feel polished and put
together. A well-cut navy pant can be restyled so many ways and
will always be chic. The Military Vest or the Sleeveless Suede
Trench can be worn as a vest or as a dress and are the perfect
layering pieces, you can mix them with other pieces in your
wardrobe to create or change looks throughout the year."
Palermo partnered with Nordstrom Product Group, the retailer's
private label design group, to develop the line for house brand
Chelsea28, which focuses on modern feminine fashion at an
accessible price level. The one-year partnership will produce four
collections including spring, summer, fall and holiday.
As a global fashion influencer through her work as a model,
spokesperson and as the executive editor and creative director at
her fashion and lifestyle website OliviaPalermo.com, Palermo
solidified her standing as a trendsetter for her generation and
gained international recognition for her keen sense of style and
savvy eye for balancing high and low fashion.
"The 'Olivia Palermo + Chelsea28' collection reflects how a
stylish young woman is dressing today," said Mark Tritton, President of Nordstrom Product
Group. "Olivia Palermo is revered
around the globe for her style. We know our customers look to her
for fashion inspiration, and we saw her consistently on our
inspiration boards as well. We think she embodies the Chelsea28
brand perfectly, so it was a very natural choice."
The 'Olivia Palermo + Chelsea28' collection will range in price
from $68 to $448, and will be
available in 94 Nordstrom locations in the United States, Canada and Puerto
Rico, as well as on nordstrom.com/oliviapalermo. Nordstrom
ships internationally to more than 200 countries and territories
worldwide.
Nordstrom has been the retail partner of choice for brands such
as SJP Collection, Sarah Jessica
Parker's line of shoes, Topshop/Topman and Madewell, which
have exclusive U.S. distribution through the retailer, as well as
the creative collaborator for the launch of Miss Wu, Jason
Wu's diffusion line; and Tank Magazine fashion director and
street style star Caroline Issa's
'Nordstrom Signature and Caroline
Issa' collection.
For a complete list of stores, please visit
nordstrom.com/oliviapalermo.
Please visit press.nordstrom.com to find the 'Olivia Palermo +
Chelsea28' media kit including full collection imagery and video
content.
Media Contacts:
Nordstrom, Inc.
Anya Pavlovic (206) 303-3015
anya.pavlovic@nordstrom.com
Aimé Agency
Barbara Saint Aimé
(646) 725-3312
barbara@aimeagency.com
ABOUT NORDSTROM
Nordstrom, Inc. is a leading fashion specialty retailer based in
the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 323 stores
in 39 states, including 121 full-line stores in the United States, Canada and Puerto
Rico; 194 Nordstrom Rack stores; two Jeffrey boutiques; and
one clearance store. Additionally, customers are served online
through Nordstrom.com, Nordstromrack.com and HauteLook. The company
also owns Trunk Club, a personalized clothing service serving
customers online at TrunkClub.com and its five clubhouses.
Nordstrom, Inc.'s common stock is publicly traded on the NYSE under
the symbol JWN.
Photo - http://photos.prnewswire.com/prnh/20160205/330379
Logo - http://photos.prnewswire.com/prnh/20001011/NORDLOGO
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/nordstrom-launches-exclusive-olivia-palermo--chelsea28-collection-300216285.html
SOURCE Nordstrom, Inc.