/C O R R E C T I O N -- Panasonic/
13 Marzo 2009 - 7:17PM
PR Newswire (US)
Panasonic's Expanded 2009 Blu-ray Line Up Features VIERA Cast(R),
BD Live(TM), World's First VHS-Blu-ray Player and Reduced Power
Consumption SECAUCUS, N.J., March 11 /PRNewswire-FirstCall/ --
Panasonic, a major developer and contributor to the success of the
Blu-ray format, recently introduced the successors to last year's
award winning DMP-BD35 and DMP-BD55 players, as well as presenting
the world's first Blu-ray-VHS dual player. All three of the new
Blu-ray players -- DMP-BD60, DMP-BD80, DMP-BD70V -- combine high
quality images with enhanced networking functions, including VIERA
Cast's improved internet functionality that provides access to
Amazon VOD's huge selection of titles. Continuing its commitment to
producing products that stress ease of use, the 2009 line of
Blu-ray Disc(TM) players continue to incorporate VIERA Link(TM),
allowing the consumer to operate their audio/video components, via
HDMI, with one remote. And, in keeping with Panasonic's pledge to
reduce the planet's carbon footprint, the new Blu-ray players have
been designed to reduce power consumption. The 2009 Panasonic
Blu-ray line will be available in April. The DMP-BD60 will have a
SRP of $299.95; the DMP-BD80 $399.95; the DMP-BD70V $399.95. Each
of the three models employs the PHL Reference Chroma Processor
Plus. Developed in collaboration with Panasonic Hollywood
Laboratory, this high image processing technology reproduces clear,
vivid colors that are faithful to the original film. Recognizing
that audio is important to the overall entertainment experience,
Panasonic's three 2009 Blu-ray Disc players feature a high
definition audio decoder (Dolby(R) Digital Plus, Dolby(R) TrueHD,
DTS-HD Master Audio Essential) to take advantage of the
exceptionally high quality 7.1 channel surround sound now
integrated in Blu-ray Discs. The DMP-BD70V distinguishes itself as
the world's first dual deck VHS-Blu-ray player, providing the
consumer with a video product that features multi-format playback
allowing the user to play VHS, CD, DVD and 1080p high definition
Blu-ray Discs. The BD70V allows for premium 1080p up-conversion for
all video formats. VIERA CAST technology, introduced in Panasonic's
PZ850 2008 VIERA Plasma, is now available in Panasonic's 2009
Blu-ray players. The internet enabled technology lets the consumer
access the internet without the need of either an external box or a
PC and enjoy the entertainment value provided by such targeted
sites as Amazon VOD, with an extensive library of streamed titles,
YouTube(TM), Google's Picasa(TM) Web Album, Bloomberg and a weather
channel. The DMP-BD60, DMP-BD80 and DMP-BD70V include an SD Memory
card slot and USB slot, making it easy for the consumer to view and
share both digital still images and HD video recorded with an HD
camcorder in the AVCHD format. "With the expansion of the unique
VIERA Cast functionality and the introduction of the industry's
first dual VHS-Blu-ray deck, Panasonic's 2009 line cements our
position as technology leaders and places Panasonic in the
forefront of the Blu-ray arena," said Richard Simone, Director,
Panasonic, the Entertainment Group. "Panasonic was the first
company to produce a Blu-ray player with Bonus View and the first
to incorporate BD Live functionality into a stand alone player. Now
we are the first to bring to market a dual VHS-Blu ray player. When
coupled with a Panasonic HDTV, Blu-ray gives the consumer the
essential 1080p high definition experience." In order to produce
the ultimate picture quality, Panasonic's Blu-ray players employ
high precision 4:4:4 signal technology, which working in tandem
with PHL Reference Chroma Processor Plus processes each pixel of
the Blu-ray Disc video signal in the horizontal direction, to
compliment vertical direction processing. P4HD (Pixel Precision
Progressive Processing for HD) is another technology that
contributes to the superior picture quality of the Blu-ray players.
P4HD processes more than 15 billion pixels per second and applies
the optimal processing to every pixel. Panasonic's Blu-ray players
further utilize 16-level motion detection to categorize the image
motion of each pixel into one of 16 levels; diagonal processing to
detect diagonals and correct the pixels accordingly; 1080p
up-conversion to up-convert content recorded in the 480i/p or 720p
format to 1080p. The Blu-ray players also provide 1080/24p output,
thereby reproducing cinema images from a Blu-ray Disc and DVD in
their original 24p form with no need for conversion. This allows
the user to enjoy cinema images in the same format used in cinema
with a 1080/24p compatible TV. Complimenting the HD audio codecs
the three Blu-ray players feature 96kHz surround re-master, a
function that enhances the sound quality of CDs and other sources,
and even improves the quality of the multi-channel audio data on
Blu-ray Discs and DVDs. The DMP-BD80 further enhances the audio
experience with 7.1 channel analog out to produce true 7.1 surround
sound, thereby affording the consumer a home theater environment
that rivals the movie theater. The BD80 also includes a playback
information window that can be used to display detailed image
information while a movie is playing. In order to obtain a
reduction in power consumption the 2009 Blu-ray players use Auto
Power Stand-By, a function that automatically turns off the player
when you return to TV operation using the VIERA Link menu. In
addition, the Stand-by Power Save automatically turns off the
player's Quick Start function. When VIERA is turned on, Quick Start
also turns on. In addition, the development of the UniPhier(R)
single chip LSI makes it possible to pack an entire video signal
processing circuit onto a single chip. This helps lower power
consumption, reduces the number of parts needed and allows for a
more compact design. The BD60 consumes 16% less power in standby
mode than last year's model, the DMP-BD35. About Panasonic Consumer
Electronics Company Based in Secaucus, N.J., Panasonic Consumer
Electronics Company (PCEC), a market and technology leader in High
Definition television, is a Division of Panasonic Corporation of
North America, the principal North American subsidiary of Panasonic
Corporation (NYSE:PC) and the hub of Panasonic's U.S. marketing,
sales, service and R&D operations. Panasonic is pledged to
practice prudent, sustainable use of the earth's natural resources
and protect our environment through the company's Eco Ideas
programs. Information about Panasonic products is available at
http://www.panasonic.com/. Additional company information for
journalists is available at http://www.panasonic.com/pressroom.
DATASOURCE: Panasonic CONTACT: Media, Jeff Samuels,
+1-201-392-4571, , or Chris De Maria, +1-201-348-7182, , both of
Panasonic; or Alix Dunn of Cohn & Wolfe, +1-212-798-9795, , for
Panasonic Web Site: http://www.panasonic.com/
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