Omni Ventures PRVCY Jeans Brand Featuring Denise Richards Picked up by Mainstream Media: Potential to Reach Over 50 Million R...
01 Maggio 2012 - 12:30PM
Omni Ventures, Inc. (OTCQB:OMVE.PK), a leader in consumer brands
and owner of PRVCY Couture, Inc. today announced that their Luxury
Brands Marketing efforts called "
INVASION OF
PRVCY" featuring Denise Richards has been picked up by the
mainstream media. This celebrity placement has a potential
reach of 50 million readers.
Some of the placements have been included in national weekly
fashion magazines. Recent studies of endorsements have indicated
that sales for some brands have increased up to 20% upon commencing
an endorsement "deal." According to Anita Elberse, associate
professor at Harvard Business School, some companies have seen
their market valuation increase on the day these types of
endorsement deals are announced.
According to a new study by The Nielsen Company, celebrity
endorsers still are powerful forces for brands to use to support
themselves. In analyzing the results of that study, the Center for
Media Research concluded: "Celebrities can be valuable to
advertisers, but so too can the people who follow them on social
media websites," says a study from Nielsen's NetView Internet usage
from 3rd quarter 2010 and @Plan Release 4 2010.
According to the study 64% of adult U.S. Internet users who
follow a celebrity also follow a brand, which means the celebrity
follower is four times more likely to follow a brand than the
average U.S. adult online. Omni is diligently continuing its
marketing efforts and is working to have national Fashion
Publications pick up placements with Media company's expressing
interest and requesting "look books."
Sample site placements:
http://www.usmagazine.com/hot-pics/still-a-babe-2012244
http://www.gossipcenter.com/denise-richards/denise-richards-sunday-beach-stroll-611672
http://celebrity-gossip.net/denise-richards/denise-richards-sunday-beach-stroll-610688
http://www.celebuzz.com/photos/denise-richards-enjoys-a-solo-stroll-on-the-beach/
http://egotastic.com/2012/04/denise-richards-remains-one-damn-fine-mom-also-remains-stupidly-involved-with-charlie-sheen/
http://www.i4u.com/2012/04/denise-richards/beach-denise-richards-sunday-stroll
http://www.fanpix.net/picture-gallery/denise-richards-picture-18685075.htm
About Omni Ventures
Omni Ventures, Inc. is the owner of PRVCY Couture, Inc.,
the casual couture apparel and accessories design, manufacturing
and distribution company (www.prvcypremium.com) with the "Made in
Hollywood" brand. The Company is in various stages
of developing several related projects in the fields of consumer
goods design, manufacturing and distribution as well as consumer
services. For more info, please visit www.omve.net.
This press release may contain "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act
of 1995, such as statements relating to financial results and plans
for future development activities, and are thus prospective.
Forward-looking statements include all statements that are not
statements of historical fact regarding intent, belief or current
expectations of the Company, its directors or its officers.
Investors are cautioned that any such forward-looking statements
are not guarantees of future performance and involve risks and
uncertainties, many of which are beyond the Company's ability to
control. Actual results may differ materially from those projected
in the forward-looking statements. Among the factors that could
cause actual results to differ materially from those indicated in
the forward-looking statements are risks and uncertainties
associated with the Company's business and finances in general,
including the ability to continue and manage its growth,
competition, global economic conditions and other factors discussed
in detail in the Company's periodic filings with the Security and
Exchange Commission. You should carefully review the information
disclosed within the section entitled "Risk Factors" contained in
the Company's Current Report on Form 10Q/A filed on February 15,
2012, as well as the information contained in this release, when
assessing the Company and its business. The Company undertakes no
obligation to update any forward-looking statements.
CONTACT: Investor Relations:
investor.relations@omve.net
913-693-8073
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