Ctrip and Aichi Prefecture sign agreement to promote inbound tourism
26 Agosto 2019 - 1:24PM
Ctrip.com International, Ltd. Asia’s largest and the world’s second
largest online travel agency, signed an agreement with Aichi
prefecture to cooperate in promoting inbound tourism to the region.
Ctrip so far has signed five agreements with local governments
and organizations, including the Osaka Convention & Tourism
Bureau and Hokkaido Tourism Organization. Japan has been a popular
destination for Chinese tourists in recent years, with the total
number exceeding 8 million in 2018, which represents an increase by
13.9% from the previous year.
Aichi prefecture, located in the Chubu region of central Japan,
benefits from its location as it can be conveniently reached by
Shinkansen as well as by plane, with the Chubu Centrair
International Airport connecting the region with various
international destinations beyond Asia. The agreement ensures
Ctrip’s support in promoting the region to Chinese and other
international tourists, while Ctrip will benefit from a range of
new and unique destinations and activities to cater to a growing
number of sophisticated and experienced customers. The signing
ceremony, which was held on August 26th in Nagoya city, was
attended by the Governor of Aichi prefecture, Mr. Hideaki Ohmura,
Ctrip’s Chief Marketing Officer Mr. Bo Sun and Mr. Junda Su, GM of
Ctrip Group Japan.
“Chinese tourists made up about 55% off all international
tourists to the region last year which makes China a very important
market for us. We know that the majority is booking everything from
plane tickets to hotels via online platforms, so we decided to
consult Ctrip, China’s biggest OTA,” explained Mr. Hideaki Ohmura
after the ceremony. Ctrip’s Mr. Bo Sun mentioned, “Aichi has no
shortage of interesting sightseeing spots, but to date has not been
one of the most well-known destinations among Chinese tourists. I
am certain that this agreement will help to put Aichi on the map
for international visitors.”
About Ctrip.com International, Ltd.
Ctrip.com International, Ltd. is a leading travel service
provider of accommodation reservation, transportation ticketing,
packaged tours and corporate travel management in China. It is the
largest online consolidator of accommodations and transportation
tickets in China in terms of transaction volume. Ctrip enables
business and leisure travelers to make informed and cost-effective
bookings by aggregating comprehensive travel related information
and offering its services through an advanced transaction and
service platform consisting of its mobile apps, Internet websites
and centralized, toll-free, 24-hour customer service center. Ctrip
also helps customers book vacation packages and guided tours. In
addition, through its corporate travel management services, Ctrip
helps corporate clients effectively manage their travel
requirements. Since its inception in 1999, Ctrip has experienced
substantial growth and become one of the best-known travel brands
in China.
For further information, please contact:
International PRCtrip.com International, ltd.Tel: (+86) 21 3406
4880 ext 196455Email: Pr@ctrip.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/cbe0e864-1d81-4166-8125-6d66c04a0b7b
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