Genetic Technologies’ Digital Strategy Ignites Significant Traction in US Market
02 Aprile 2024 - 2:05PM
Genetic Technologies Limited (ASX: GTG; NASDAQ: GENE, “Company”,
“GTG”), a global leader in genomics-based tests in health, wellness
and serious disease, is pleased to report the company’s new digital
strategy, led by the company’s recently appointed strategic
advisor, Dr. Malcolm Bohm, is having a significant positive impact
across all facets of GTG’s social media platforms.
The various analytical markers all showed
uplifts, in some cases there was an increase of over 500%.
- Consumer reach is up 56.3%
- Content Interactions up 503%
- Engagement and content views up
175%
- More than 2,000 fans have joined
our page in the last 7 days
- Website link clicks up 50.8%
Digital strategies, such as GTG’s approach, are
leveraging the growing awareness of the importance and utility of
understanding a person’s individual risk of developing a range of
diseases. Know your risk and you and your doctor can take steps to
diagnose disease early significantly improving health outcomes.
GTG predicts a significant surge in the adoption
of risk assessment tests, driven by both patients and doctors. The
company sees its geneType digital strategy as spearheading a
transformative shift from "sickcare" to genuine "healthcare". This
transformation is echoed by leading breast specialist, Dr. Nicole
Yap, who emphasizes the importance of early detection in breast
cancer. Dr. Yap's sentiments are reinforced by the Australian
Breast Care Centre, dedicated to raising awareness about breast
cancer risk assessment.
GTG's approach has garnered substantial
interest, evident in the increasing number of healthcare
professionals referring patients to their services. Monthly, the
company receives commercial samples from new providers across
Australia and the US, indicating a growing clinician referral base.
In the US, GTG regularly receives samples from over 10 states, with
new providers joining each month.
“If you knew you are at moderate to high risk of
up to seven potentially fatal cancers, coronary artery disease,
atrial fibrillation or type II diabetes you should be very highly
motivated to find ways to reduce your risk and prevent disease,”
said GTG’s CEO Simon Morriss.
Approved by the Chairman of the Board of
Directors.
EnquiriesSimon
Morriss Chief Executive Officer Genetic
Technologies Email Info@genetype.com
About Genetic Technologies
Limited
Genetic Technologies Limited (ASX: GTG; Nasdaq:
GENE) is a diversified molecular diagnostics company. A global
leader in genomics-based tests in health, wellness and serious
disease through its geneType and EasyDNA brands. GTG offers cancer
predictive testing and assessment tools to help physicians to
improve health outcomes for people around the world. The company
has a proprietary risk stratification platform that has been
developed over the past decade and integrates clinical and genetic
risk to deliver actionable outcomes to physicians and individuals.
Leading the world in risk prediction in oncology, cardiovascular
and metabolic diseases, Genetic Technologies continues to develop
risk assessment products. For more information, please visit
www.genetype.com
Forward Looking Statements
This announcement may contain forward-looking
statements about the Company's expectations, beliefs or intentions
regarding, among other things, statements regarding the expected
use of proceeds. In addition, from time to time, the Company or its
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releases or oral statements made by or with the approval of one of
the Company's authorized executive officers. Forward-looking
statements relate to anticipated or expected events, activities,
trends or results as of the date they are made. As forward-looking
statements relate to matters that have not yet occurred, these
statements are inherently subject to risks and uncertainties that
could cause the Company's actual results to differ materially from
any future results expressed or implied by the forward-looking
statements. Many factors could cause the Company's actual
activities or results to differ materially from the activities and
results anticipated in such forward-looking statements as detailed
in the Company's filings with the Securities and Exchange
Commission and in its periodic filings with the ASX in Australia
and the risks and risk factors included therein. In addition, the
Company operates in an industry sector where securities values are
highly volatile and may be influenced by economic and other factors
beyond its control. The Company does not undertake any obligation
to publicly update these forward-looking statements, whether as a
result of new information, future events or otherwise, except as
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Grafico Azioni Genetic Technologies (NASDAQ:GENE)
Storico
Da Dic 2024 a Gen 2025
Grafico Azioni Genetic Technologies (NASDAQ:GENE)
Storico
Da Gen 2024 a Gen 2025