Video Release -- Limelight Networks Releases Several Enhancements to Its Integrated Web Content Management and Video Platform...
22 Maggio 2012 - 2:55PM
Limelight Networks, Inc. (Nasdaq:LLNW) today announced the release
of several upgrades to the Limelight Video Platform (LVP) and
Limelight Dynamic Site Platform (LDSP) integrated offering. These
most recent enhancements include the ability to publish videos
across multiple online and mobile sites and manage video channels
from within the LDSP interface. By managing all web and video
assets in a single workflow from one integrated dashboard,
customers speed internal processes and increase publishing
frequency, allowing them to more efficiently deliver optimal
end-user experiences that drive engagement and revenue. Limelight
will demonstrate these new capabilities at the SiriusDecisions
Summit being held at The Phoenician Resort in Scottsdale, Arizona
May 22-24. A short version of this demonstration can be seen at
http://www.youtube.com/watch?v=fkRje1Tjiok Said e.Republic IT
Director Trever Lee, "Before Limelight, we had various systems that
all acted differently, and the learning curve for each was steep
enough to hamper productivity. Having all of our systems integrated
in a single workflow now simplifies the publishing process
considerably. Our editors and executives learn the system once, and
can operate any of our sites, publishing virtually any type of
content with ease."
Within the LDSP interface, customers employing
Limelight's integrated offering can now:
- Combine video and web content into a single content
workflow
- Access an integrated view of the video repository
- View, edit, and update video asset metadata
- Associate video assets with other web content, including text,
images, and documents
- Publish and seamlessly reuse video assets across multiple
websites and mobile websites
- Set permissions associated with video assets and video channel
management
- Access all video channel management features, including
creating, editing, and deleting video channels
- Publish and un-publish video channels
- Select multiple video assets for categorization
simultaneously
- Select and add multiple videos into single or multiple channels
simultaneously
Limelight's combined web content management and online video
platform service is a fundamental component of Limelight's
end-to-end solutions for digital marketers and publishers. Its
additional integrated cloud-based applications include Limelight
Accelerate for web, mobile, and application acceleration, Limelight
Reach Video and Limelight Reach Ads for mobile video distribution
and monetization, and Limelight Deliver for content
delivery. Underlying these offerings is Limelight's scalable,
high-performance, global computing platform, which delivers
broadcast-quality content at lightning-fast speeds regardless of
traffic peaks or end user location. Limelight's complete
offering allows customers to rapidly upload, manage, publish, and
analyze their online and mobile content, and optimize the
performance of their online and mobile sites.
"As websites become the primary source of information for
consumers and business buyers, publishers and marketers more than
ever are tasked with providing engaging, relevant, and timely
content," comments David Hatfield, Senior Vice President, Limelight
Networks. "Managing, publishing, and delivering this content
using disparate point systems is cumbersome and costly. To meet the
challenges they face today, marketers and publishers require a
powerful, unified system that allows them to quickly and
cost-effectively manage a digital presence that drives site traffic
and builds brand loyalty."
Publishers like HBO, Netflix, and Minneapolis Star Tribune,
Global 2000 enterprises and ecommerce companies such as Swiss Re,
Eloqua, QVC, Swatch, and Barilla Pasta, and public sector
organizations including the U.S. Department of State, U.S. Army,
NASA, and the Cleveland Health Clinic leverage Limelight's
integrated cloud-based applications and globally distributed
computing platform to efficiently manage their complete digital
presence across web, mobile, and social channels.
About Limelight Networks
Limelight Networks, Inc. (Nasdaq:LLNW) is a trusted provider of
integrated cloud-based applications that leverage Limelight's
scalable, high-performance, global computing platform. We
give organizations whose Internet, mobile, and social initiatives
are absolutely critical to their success a complete solution to
upload, manage, publish, monetize, accelerate, and analyze their
online and mobile content. The Limelight team of experts and
end-to-end offering allow customers to streamline all of the
processes throughout the content lifecycle and optimize the
performance of content across all channels – empowering them to
quickly and cost-effectively orchestrate a successful digital
presence that improves brand awareness, drives revenue, and
enhances customer relationships. For more information, please
visit www.limelight.com or follow us on Twitter
at www.twitter.com/llnw.
Copyright © 2012 Limelight Networks, Inc. All rights reserved.
All product or service names are the property of their respective
owners.
CONTACT: Media Contact:
Heather Miller
215.867.8600 x239
media@llnw.com
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