Viewpoint's Unicast Division to Expand into European Market
17 Maggio 2007 - 3:53PM
Business Wire
Viewpoint Corporation (NASDAQ: VWPT), a leading Internet marketing
technology company, today announced plans to expand their business
into the European market. To support this initiative, Patrick Vogt,
CEO of Viewpoint, will present at the ad:tech Hamburg Conference in
Germany on Tuesday, May 22. The conference is focused on
interactive advertising and marketing technology. A key part of
Viewpoint�s growth strategy for 2007 is to leverage Unicast�s
industry-leading rich media ad solutions across key international
markets that are quickly accelerating in the rich media space.
Viewpoint has a global ad platform which it will utilize to extend
the company�s offerings for the international advertising
community. Viewpoint expects sales from the European market to
begin in the second half of 2007. �We have had requests from
customers who want to leverage the Unicast offerings in Europe, and
we have been ramping up to accommodate this growing demand. Next
week we will meet with the European divisions of major online
publishers to launch our effort in this region,� said Patrick Vogt,
CEO of Viewpoint. �The ad:tech Hamburg event is a premier European
conference for the interactive marketplace, and this a great
opportunity for us to offer an international audience the chance to
learn how Viewpoint�s technology platform can take their
advertising and marketing initiatives to the next level. ad:tech
Hamburg will be a great forum for us to launch our new Euro
products and services, and we are excited to have been invited to
participate in this important event.� Mr. Vogt will present at the
Rich Media panel, focusing on user behavior and technology trends
as well as the future of rich media in the United States. About
Viewpoint Viewpoint is a leading Internet marketing technology
company, offering Internet marketing and online advertising
solutions through the powerful combination of its proprietary
visualization technology and a full range of campaign management
services including TheStudio, Viewpoint's creative services group,
Unicast, Viewpoint's online advertising group, and KeySearch,
Viewpoint's search engine marketing consulting practice.
Viewpoint's technology and services are behind the online presence
of some of the world's most esteemed brands, including AOL, GE,
Sony, and Toyota. More information on Viewpoint can be found at
www.viewpoint.com. The company has approximately 100 employees
principally at its headquarters in New York City and in Los
Angeles. FORWARD LOOKING STATEMENTS This press release contains
"forward-looking" statements as that term is defined in the Private
Securities Litigation Reform Act of 1995 and similar expressions
that reflect Viewpoint's current expectations about its future
performance. These statements and expressions are subject to risks,
uncertainties and other factors that could cause Viewpoint's actual
performance to differ materially from those expressed in, or
implied by, these statements and expressions. Such risks,
uncertainties and factors include those described in Viewpoint's
filings and reports on file with the Securities and Exchange
Commission. Copyright � 2007 Viewpoint Corporation. All Rights
Reserved. Viewpoint, Unicast, TheStudio by Viewpoint and KeySearch
are trademarks or registered trademarks of Viewpoint Corporation.
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