Banc of California Names Greg Smith to Lead Digital Strategy
07 Marzo 2024 - 6:00PM
Business Wire
Bank continues to prioritize digital banking solutions that
enhance client relationships
Banc of California, a wholly owned subsidiary of Banc of
California Inc. (NYSE: BANC), announced today that industry leader
Greg Smith has joined the company as senior vice president of
Digital Strategy. In this role, Smith is leading a team that will
augment the bank’s client-centric digital experience, including its
online and mobile banking tools. Smith is based in Los Angeles and
reports directly to Chief Operating Officer John Sotoodeh.
“Being a tech-forward, relationship-focused bank means that Banc
of California understands how important it is to have
industry-leading digital tools that seamlessly complement our
personalized banking solutions and are easy for clients to use,”
Sotoodeh said. “Enhancing our digital offerings will only
strengthen our client relationships and solidify our position as a
leading business bank. Greg is a talented leader in digital
banking, and his addition is another example of Banc of
California’s ability to enhance its market position by attracting
top talent.”
Smith joins Banc of California from City National Bank in Los
Angeles, where he spent five years as a senior vice president
leading the Digital Channels and Innovation team. While there, he
led transformational digital strategies and initiatives, including
the redesign of the bank’s mobile apps for both personal and
business clients. He also led enhancements around the bank’s
website that improved the client experience and expanded the site’s
lead-generation capabilities. Before that, he spent several years
at Transamerica in Denver, where he was the head of Digital
Platforms.
Smith is also active in the community. He is the treasurer of
the board for Elizabeth House in Pasadena, California, which takes
a trauma-informed approach to empowering pregnant and parenting
women in need so they can build successful family legacies.
“I’m passionate about making digital banking solutions
increasingly accessible and intuitive, and about making it easier
for clients to manage their financial lives,” Smith said. “It was
clear to me from the start that Banc of California is committed to
technology and innovation, which is why I’m thrilled to be leading
its team of very talented digital strategy professionals.”
A picture of Smith is available here.
About Banc of California, Inc.
Banc of California, Inc. (NYSE: BANC) is a bank holding company
headquartered in Los Angeles with one wholly owned banking
subsidiary, Banc of California (the “bank”). Banc of California is
one of the nation’s premier relationship-based business banks
focused on providing banking and treasury management services to
small, middle-market and venture-backed businesses. Banc of
California offers a broad range of loan and deposit products and
services through more than 90 full-service branches throughout
California and in Denver, Colorado, and Durham, North Carolina, as
well as full-stack payment processing solutions through its
subsidiary, Deepstack Technologies. Banc of California also serves
the Community Association Management industry nationwide with its
technology-forward platform, SmartStreet™. The bank is committed to
its local communities by supporting organizations that provide
financial literacy and job training, small business support,
affordable housing and more. For more information, please visit us
at www.bancofcal.com.
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Jenn Saylors Mobile: (310) 926-9563
Jenn.Saylors@bancofcal.com
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