Panasonic to Present New UNESCO World Heritage Program on National Geographic Channel from September
29 Agosto 2012 - 3:00PM
Business Wire
Panasonic Corporation (NYSE:PC)(TOKYO:6752) today announced
the sponsorship of a new television series focused on UNESCO World
Heritage sites to be aired on the National Geographic Channel (NGC)
across the world from this autumn.
As part of its strategic partnership agreement* with the UNESCO
World Heritage Centre, Panasonic has been solely sponsoring "The
World Heritage Special" broadcast on the NGC in 193 countries and
regions since June 2011.
To celebrate the 40th anniversary of the signing of the
Convention Concerning the Protection of the World Cultural and
Natural Heritage this year and support its principles, Panasonic
has further strengthened its partnership with the NGC to sponsor
the new TV series. Called "Access 360° World Heritage," which was
newly commissioned to the NGC for productions, the program will
focus on the sites of natural and cultural heritage around the
world and illustrate the work to protect and conserve these sites,
including the latest technologies and people that support the work
behind the scenes. It will be broadcast from September 2012 to May
2013.
The new "Access 360° World Heritage" series will also be offered
free as an archived streaming video via Panasonic's VIERA Connect
IPTV service, gradually becoming available from this October in
Japan, the U.S., Europe and other parts of the world. Developed and
operated by Actvila Corporation, this application will allow owners
of VIERA Connect-enabled TVs to enjoy spectacular HD video of World
Heritage sites by simply installing from the VIERA Connect
Market.
Panasonic's Digital Single Lens Mirrorless cameras LUMIX G were
used to supplement the main shoot and capture some General Video
(GVs) on location in New York. A selection of this footage will be
integrated into the episode entitled "Access 360° Statue of
Liberty," which is set for broadcast in December.
* Strategic partnership with UNESCOPanasonic and the UNESCO
World Heritage Centre signed a strategic partnership agreement in
June 2011, with the aim of protecting UNESCO World Heritage sites
and promoting sustainable growth through the provision of
environmental education for the next generation. Under the
agreement, Panasonic has been undertaking communication and
educational activities that promote conservation and awareness of
World Heritage sites as well as environmental educational
activities for the next generation through a World Heritage
education program. The activities include Panasonic's two-year sole
sponsorship of "The World Heritage Special" on the National
Geographic Channel and educational initiatives using its 3D AV
equipment and technologies. The company has also been hosting tours
of historical ruins and various contests to provide children with
opportunities to learn firsthand about the importance of protecting
World Heritage sites.
More information on Panasonic and World Heritage sites are
available at the following web
sites:http://www.youtube.com/watch?v=K525lfhd0a8http://www.facebook.com/worldheritage.with.panasonichttp://www.facebook.com/worldheritage.with.panasonic#!/worldheritage.with.panasonic/app_190687637648657http://panasonic.net/worldheritage/
About Panasonic
Panasonic Corporation is a worldwide leader in the development
and manufacture of electronic products in three business fields,
consumer, components & devices, and solutions. Based in Osaka,
Japan, the company recorded consolidated net sales of 7.85 trillion
yen for the year ended March 31, 2012. Panasonic's stock is listed
on the Tokyo (TOKYO:6752), Osaka, Nagoya and New York
(NYSE:PC) Stock Exchanges. The company has the vision of becoming
the No. 1 Green Innovation Company in the Electronics Industry by
the 100th year of its founding in 2018. For more information on
Panasonic, its brand and commitment to sustainability, visit the
company's website at http://panasonic.net/.
Grafico Azioni Panasonic (NYSE:PC)
Storico
Da Giu 2024 a Lug 2024
Grafico Azioni Panasonic (NYSE:PC)
Storico
Da Lug 2023 a Lug 2024