Zepp Health brand Amazfit becomes the official sponsor and
timekeeper of the NN Rotterdam Marathon 2024.
ROTTERDAM, Netherlands, March 27,
2024 /CNW/ -- Zepp Health Corporation ("Zepp Health")
(NYSE: ZEPP), a global leader in smart wearables and health
technology, today announced its partnership with the Kelvin Kiptum
Foundation, a significant initiative aimed at preserving the legacy
of the late marathon world record holder Kelvin Kiptum, who
tragically died in a car crash on February
11th, 2024. As part of this landmark partnership, Zepp
Health, through its brand Amazfit, will donate $100,000 to the foundation, along with profits
from sales of the newly unveiled Amazfit Cheetah Pro Kelvin Kiptum
Commemorative Edition smartwatch.
Kelvin Kiptum, revered as a once-in-a-generation talent,
was an Amazfit brand ambassador and wore the Amazfit Cheetah Pro as
part of his training regimen. In paying homage to his legacy and
his wish to see the colors of the Kenyan flag celebrated, the
commemorative edition version of the watch features the colors of
the Kenyan flag and bears Kelvin's signature, embodying his
indomitable spirit. With only 235 watches produced, symbolizing
Kiptum's world record marathon time of 2:00:35, a portion of these
exclusive timepieces will be available for purchase at the
Rotterdam Marathon Expo, where Kelvin aspired to break the two-hour
barrier. The remainder will be offered online at Amazfit.com
starting from April 11th, 2024.
Commenting on the collaboration, Wayne
Huang, CEO of Zepp Health stated, "Kelvin Kiptum's
unwavering passion for running and his commitment to community
development deeply resonate with our values. Through our
partnership with the Kelvin Kiptum Foundation and the launch of a
commemorative edition watch, we honor Kelvin's enduring legacy, and
continue his mission of empowering young athletes and fostering
education and infrastructure in Kenya."
In addition to the watch release, Amazfit proudly serves as the
official sponsor and timekeeper of the Rotterdam Marathon, an event
close to Kelvin's heart. At the expo, runners will have the
opportunity to pay tribute to Kelvin at the Amazfit booth, with
commemorative stickers and a memorial wall available for tribute
messages.
At the Rotterdam Marathon itself, Amazfit will further celebrate
Kelvin's legacy by presenting a special trophy to his family and
retiring his bib number 1. The finish line timer will also display
Kelvin's name when it reaches 1:59:59, serving as a poignant
reminder of his relentless pursuit of excellence.
Bob Verbeeck, CEO & Founder
of Golazo, the agency who had been mentoring Kiptum since 2018,
expressed, "We are honored to collaborate with Zepp Health's
Amazfit in celebrating Kelvin's remarkable achievements and his
lasting impact on the running community. Together, we continue to
inspire future generations of athletes."
For more information about the Amazfit Cheetah Pro Kelvin Kiptum
Commemorative Edition and the partnership with the Kelvin Kiptum
Foundation, visit https://www.amazfit.com/en/ and follow
us on Facebook, Instagram, Twitter and YouTube.
About Zepp Health Corporation
Zepp Health (NYSE:ZEPP), a global smart wearable and health
technology leader, empowers users to live their healthiest lives by
optimizing their health, fitness, and wellness journeys through its
leading consumer brands, Amazfit, Zepp
Clarity, and Zepp Aura. Powered by its proprietary Zepp
Digital Health Management Platform, which includes the Zepp OS, AI
chips, biometric sensors, and data algorithms, it delivers
cloud-based 24/7 actionable insights and guidance to help users
attain their wellness goals.
Embraced by millions of users since its launch in 2015, Amazfit
smartwatches continue to inspire active lifestyles worldwide and
have won many design awards, including the iF Design Award and the
Red Dot Design Award.
To date, Zepp Health has shipped over 200 million units and its
products are available in 90+ countries. Founded in 2013, Zepp
Health has offices across the Americas, EMEA, and APAC regions. For
more information, visit www.zepp.com.
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SOURCE Amazfit