xRM Global Launches to the Small to Mid-Sized Business Market in the USA
07 Gennaio 2010 - 2:30PM
Marketwired
xRM Global Inc. ("xRM Global") (TSX VENTURE: XRM) has developed and
operates the xRM Utility for some of the largest global
enterprises. The xRM Utility is a High Touch - High Trust core
infrastructure that manages the most valued relationships across
the enterprise.
xRM Global is pleased to announce the execution of a strategic
reseller agreement with CRM Plug, LLC, a limited liability company
incorporated under the laws of the State of Florida ("CRM Plug").
CRM Plug specializes in direct marketing to the more than 5 million
small to mid-sized businesses ("SMB") across the USA.
"This strategic alliance with CRM Plug, a proven solutions
marketing firm, is extremely valuable as they have the resources to
reach the SMB market directly, while xRM focuses on the large,
global enterprise market" stated Gary Bartholomew, CEO of xRM
Global. "Leveraging the scalability of the xRM Utility, we have
developed a unique product for them called "On-Demand CRM Plug"
that integrates voice over Internet protocol ("VoIP"), client
relationship management ("CRM") and accounting solutions, starting
with QuickBooks, for the SMB market. This has created a solution
that is affordable for any SMB, priced from only $50.00 per user
per month".
Delivered as software as a service (SaaS), the On-Demand CRM
Plug does not require the customer to make the large upfront
investment typically associated with more expensive offerings in
the market today.
CRM Plug not only sells On-Demand CRM Plug they use it as well.
"Our direct marketing model and telemarketing infrastructure is
powered by the xRM Utility. Using the technology to our advantage,
we can reach the 5 million SMB market efficiently," states Elicko
Eli Taieb, President of CRM Plug. "No other company is offering a
completely integrated On-Demand CRM-VoIP-Accounting solution that
is affordable for the small business owner. This market has a 50
million user potential with the average SMB employing 10
workers."
SMB's will generate significant costs savings with the use of
the On-Demand CRM Plug by eliminating costly legacy phone systems
and manual accounting data entry while better integrating sales
operations. In addition to the productivity gains, the need for
costly servers and IT infrastructure to run the business is
replaced by a web browser and Internet connection.
About CRM Plug, LLC
CRM Plug, LLC is a Florida based, privately held company focused
on delivering cost effective, integrated solutions to the SMB
marketplace. Their approach of integrating Voice, Data and
Accounting Applications for 1- 150 user companies creates an
innovative delivery and distribution platform for Communications as
a Service (CaaS) and Software as a Service (SaaS) providers. CRM
Plug brings a solid and proven multi channel direct marketing
approach to this market that looks to capture SMB wallet share with
a single point of contact that will serve to integrate business
spending for the SMB. The CRM Plug package is an On-Demand, Cloud
Computing offering that includes back office processing, order
management and customer resource management functions bundled with
required voice and network services. The consolidation of these
offers enables efficiencies in a market that was previously
fragmented and creates buying power that rivals enterprise services
offerings.
About xRM Global Inc.
xRM Global empowers people within the enterprise to achieve
"high-touch, high-trust" interactions thereby dramatically
improving overall financial performance and building highly
interactive social networks. This relationship centric automation
is performed on xRM Global's On-Demand Enterprise 2.0 relationship
management utility (the "xRM Utility"). The xRM Utility captures
the best and most innovative practices of each industry and deploys
them on a global basis enabling the transformation of an entire
enterprise from a "Command and Control" structure to a "High-touch,
High-trust" culture. People now have the freedom to focus on
building and managing relationships, both internally and
externally, which are integral to the enterprise. Best Practices
are developed globally and are published in the Best Practices
Marketplace within the xRM Utility allowing our customers to
rapidly deploy new products and services locally and
internationally without the large expense of systems discovery and
development. Best practices are developed for internal and external
relationship management as well as for the entire enterprise within
industry verticals such as insurance, wealth management and
telecom. Additional information about xRM Global can be found at
www.xrmglobal.com and at www.sedar.com.
Forward-looking statements
This news release includes certain forward-looking statements
within the meaning of Canadian securities laws. Forward-looking
statements involve risks, uncertainties and other factors that
could cause actual results, performance, prospects and
opportunities to differ materially from those expressed in such
forward-looking statements. Forward-looking statements in this news
release include, but are not limited to, economic performance and
future plans and objectives of xRM Global. Any number of important
factors could cause actual results to differ materially from these
forward-looking statements. Although xRM Global believes that the
assumptions and factors used in making these forward-looking
statements are reasonable, undue reliance should not be placed on
these statements, which only apply as of the date of this news
release, and no assurance can be given that any such events will
occur in the disclosed timeframes or at all. xRM Global disclaims
any intention or obligation to update or revise any forward-looking
statement, whether as a result of new information, future events or
otherwise.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Contacts: xRM Global Inc. Gary Bartholomew 647.400.6927
gbartholomew@xrmglobal.com xRM Global Inc. Paige Gaudette
416.400.3021 pgaudette@xrmglobal.com
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