Artificial Life, Inc., (Pink Sheets:ALIF), a Hong Kong based investment company celebrated today the launch of its revamped official website, www.artificial-life.com. The new website aims to reflect the Company's new business strategy.

As announced in prior communications, Artificial Life is in the process of transforming itself into a global mobile technology investment venture with the aim to build a global network of cooperating wireless companies. Its investment targets include promising firms in the BRICS (Brazil, Russia, India, China and South Africa) countries with special products and expertise in wireless technologies such as near field communication, smartphone apps, augmented reality, social networking apps, mobile health services, and m-commerce.

To convey its new business strategy and position to peers, potential investment targets, partners, and the public, Artificial Life has launched its revamped official website, www.artificial-life.com, updating and reorganizing its information and layout. The new website will reflect Artificial Life's upcoming investment and financing activities, while also serving as a portal to the Company's extensive portfolio of intellectual properties.

"We are delighted to launch our revamped official website. We hope it will not only communicate our new strategic orientation to our peers and partners, but also increase the Company's exposure in the realm of mobile technology," said Eberhard Schoneburg, CEO of Artificial Life, Inc.

About Artificial Life, Inc.

Artificial Life is a new kind of investor. We act as a global incubator and business network provider and facilitator for our holding companies, assisting them in their sales, production, and general business development activities. We invest mainly in the BRICS (Brazil, Russia, India, China and South Africa) markets with a focus on smartphone content and wireless technology such as: near field communication, mobile business apps and games, mobile health services, social networking apps and games, and mobile commerce.

Artificial Life, Inc. is a Delaware registered corporation founded in 1994 in Boston. We are a public US entity (Pink Sheets:ALIF) with a secondary listing on the Frankfurt Stock Exchange (Frankfurt:AIF) (Xetra:AIF). Our global headquarters is in Hong Kong and our EMEA headquarters is in Berlin, Germany. We have won many industry awards for outstanding technology and products in prior years. Facebook: http://www.botme.com/ref/alife-fb Twitter: http://twitter.com/alifegames YouTube: http://www.youtube.com/user/alifegames

The Artificial Life logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=1669

Forward-Looking Statements: This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as "may", "will", "should", "expect", "intend", "plan", "anticipate", "believe", "estimate", "predict", "potential", "continue" or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G and broadband mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on March 16, 2010. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.

CONTACT: Artificial Life IR and PR Contact:
         Adeline Law
         Tel: (+852) 3102 2800
         ir@artificial-life.com
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