CCTR China Crescent Enterprises Inc New (CE)

China Crescent Enterprises, Inc. (OTCBB: CCTR) will release an on-demand Webcast tomorrow, Tuesday, June 2, 2009 to present the Company's new outsourcing services strategy. The Company recently announced its first outsourcing services client with an anticipated $30 million in contract revenue expected to be earned over the three year contract period. Management expects to double the Company's current $40 million in profitable annual revenue in 2010. The on-demand Webcast will be available on the Company's website and a direct link to the presentation will be published in press tomorrow morning, Tuesday, June 2, 2009.

General Corporate Overview Webcast Available Now

(Featuring: $30M Outsourcing Client and Suggested Fair Value Target PPS of $0.30 vs. $0.07)

An on-demand Webcast is currently available highlighting the Company's first outsourcing services contract, recently published first quarter financial results and the Company's suggest fair value target pps of $0.30, compared to the company's recent $0.07 pps. China Crescent realized more than $40 million in profitable revenue in 2008 and recently executed a recapitalization as part of an overall strategy to align fundamental financial value with what management believes to be an otherwise undervalued share price. A link to the Webcast titled 'China Crescent Investor Overview: Outsourcing, Recent Financials and PPS Growth (May 27, 2009)' is available on the Company website under Webcasts at: http://www.newmarkettechnology.com/about-newmarket-china.htm. For assistance accessing or listening to the Webcast, please email ir@chinacrescent.com or call 214-722-3065.

China Crescent Technology Outsourcing Offering and First Long Term Contract

China Crescent recently announced launching a technology outsourcing offering. The new offering is part of the Company's overall strategy to increase margins and the percentage of its overall revenue generated from recurring contracts. Beijing Chuangzhitongda Technology Development is China Crescent's first outsourcing customer. China Crescent anticipates engaging additional outsourcing customers over the course of the year.

The initiation of outsourcing services under the agreement announced is expected to commence within the current fiscal quarter. The agreement is a general agreement outlining the overall terms and conditions of the outsourcing services. Complete details of the agreement will encompass a series of supporting contracts and the anticipated $30 million in contract revenue is expected to be earned over the three year contract period.

Suggested Fair Value Target PPS of $0.30

Last month, China Crescent released an on-demand Webcast on the Company's strategy to gain share price traction and improve the potential return on investment for shareholders with a target price per share of $0.30. A link to the Webcast titled 'China Crescent CCTR Ticker and PPS Growth (May 13, 2009)' is available on the Company website under Webcasts at: http://www.newmarkettechnology.com/about-newmarket-china.htm.

First Quarter 2009 Results

China Crescent recently filed SEC Form 10-Q reporting the Company's performance for the first three months of 2009. Notably, net income increased 15% for the first three months of 2009, $112,000 compared to $97,000 for the same period last year. Management anticipates continued revenue and net income growth throughout 2009 to exceed the overall revenue and net income reported in 2008.

The Company reported an overall increase in revenue and net income in 2008 compared to 2007. With the net income increase in the first quarter of 2009, management is optimistic that the Company will continue to not only weather the global economic challenges, but continue to realize organic growth in spite of the challenges. The Company's sales are historically seasonal, increasing throughout the year and usually reporting the largest sales and profits in the 4th quarter. Management believes the decrease in first quarter sales compared to the previous period can be attributed to the overall economic slowdown and can be offset by the anticipated increase in sales throughout the year.

Additional Financial Highlights

--  Net income (before currency translation) for 1st quarter 2009 was
    $112k compared to $97k for 1st quarter 2008
--  Revenue for 1st quarter 2009 decreased 13% from 1st quarter 2008
    ($7.4m v. $8.5m)
--  Stockholders' equity increased 54% from same quarter last year ($5m v.
    $3.3m)
--  Working capital increased 54% from same quarter last year ($6.9m v.
    4.5m)
--  Cash increased 213% from same quarter last year (2.2m v. 701k)
--  Total Assets increased 31% from the same quarter last year ($11m v.
    $8.4m)
--  Cost of Sales decreased 13% from the same quarter last year ($7m v.
    $8m)
--  Operation expenses decreased 23% from the same quarter last year (215k
    v. 281k)
    

Corporate E-mail Updates

To be added to China Crescent's e-mail database to receive company updates or to obtain more information on the Company, please send an e-mail to ir@chinacrescent.com or call 214-722-3065.

About China Crescent Enterprises, Inc. (http://www.chinacrescent.com/)

China Crescent Enterprises, Inc. is a technology leader in the rapidly developing Chinese market specializing today in software engineering, high quality software development and digital multimedia outsourcing services delivered to customers globally. At the same time, the firm is a systems integrator and value added reseller of major global hardware brands in the Chinese domestic market.

Headquartered in Dallas with operations in Shanghai and Beijing, China Crescent bridges the gap between Western and Eastern business cultures to assist western clients in realizing the advantages of the high quality, low cost technology products and services available from China. China Crescent also assists Western clients in localizing products and services to realize the tremendous growth potential available by expanding into the Chinese Market.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause China Crescent's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact: China Crescent Enterprises, Inc. ir@chinacrescent.com 214-722-3065