Makes Global Sensation 'CoComelon' Available to Hundreds of
Millions of Viewers
LONDON, March 30, 2021 /PRNewswire/ -- Moonbug
Entertainment Ltd., one of the largest digital media companies in
the world, today announced that it has brought the biggest
kids program, CoComelon, to
China through broadened and newly
established partnerships with the country's leading streaming
platforms - iQIYI and ByteDance/Xigua Video. With these agreements,
Moonbug has extended the reach of CoComelon, which is already
greatly loved in most of the world, giving the Chinese platforms'
hundreds of million viewers access to watch and listen to content
in Mandarin and English.
Moonbug has experienced tremendous distribution growth globally
and last year established its footing within China. Moonbug's brands, which are focused on
providing children with enriching content, have continued to grow
in fandom and these new partnerships offer new in-market
opportunities for the media company.
"The expansion of CoComelon to China is the start of a new, expansive chapter
for Moonbug and lays the foundation for future partnerships within
the market," said Nicolas Eglau, Managing Director EMEA
& APAC, Moonbug. "Our ambition is to ensure every child in
China has the ability to connect
with CoComelon characters through one or more of their
preferred platforms."
CoComelon teaches children how to take on everyday
activities and role models positive behavior with a sense of
enthusiasm. Kids can easily relate to the universal themes and
everyday narratives such as eating your vegetables, learning to tie
your shoes and getting ready for bed. With its bright and bold
colors and cheerful nursery rhymes and phrases, CoComelon
attracts children aged one to four to sing and dance along with JJ
and his siblings as they learn letters, numbers, animal sounds,
colors and more.
Moonbug is having active conversations with additional partners
for further launches in the weeks to come. To learn more about
Moonbug, please visit https://www.moonbug.com/.
About Moonbug Entertainment
Moonbug Entertainment is
an award-winning global entertainment company providing
values-based educational programming for children. Its popular kids
lineup includes global sensations CoComelon, Blippi, Little Baby
Bum, My Magic Pet Morphle, Supa
Strikas, Go Buster, Playtime
with Twinkle, Gecko's Garage, ARPO and many more which are
available in 27 languages.
In just two years, it has become a kids programming powerhouse
with a library of more than 550 hours of content, which is
distributed on more than 100 platforms globally, including Disney,
KT Corporation, SK Broadband, Tsutaya, Tencent and ByteDance/Xigua Video. In May of
2020, Tubular Labs named Moonbug one of the leading digital kids'
entertainment companies in the world based on the total number of
minutes watched worldwide.
About iQIYI
Launched on April
22, 2010, iQIYI is known for its high standards for quality,
as well as its youthful and stylish branding. iQIYI has since
achieved worldwide popularity and built up a massive userbase,
allowing the company to constantly innovate across all areas of its
business: technology, content, marketing and product development.
iQIYI listed on NASDAQ on March 29,
2018, with the ticker symbol of "IQ". The company's
comprehensive entertainment ecosystem provides users with services
such as e-commerce, comics, literature, online games, ticket sales
and short videos. We have a diversified business model, and are
leading power in China's online
video industry.
About ByteDance
Founded in 2012, ByteDance's mission
is to inspire creativity and enrich life. With a suite of more than
a dozen products, including TikTok and platforms specific to the
China market, including Toutiao,
Douyin, and Xigua, ByteDance has made it easier and more fun for
people to connect with, consume, and create content.
The company has more than 240 offices in over 120 cities,
including Beijing, Shanghai, Los
Angeles, New York,
London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo. As of November
2019, ByteDance has over 60,000 employees and 15 research
and development centers around the globe.
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SOURCE Moonbug