Verb Technology Company, Inc. (Nasdaq: VERB) ("VERB" or the
"Company"), the force behind MARKET.live, the popular livestream
social shopping platform, announces it has entered into a formal
partnership with TikTok Shop pursuant to which MARKET.live has
become a service provider for TikTok Shop and is officially
designated as a TikTok Shop Partner (TSP). Under the terms of the
partnership, TikTok Shop refers consumer brands, retailers,
influencers and affiliates leads to Market.live for a menu of paid
services that include, among other things, assistance in onboarding
to TikTok and establishing a TikTok store, hosting training
sessions and webinars for prospective TikTok Shop sellers, studio
space rental in both the West Coast and East Coast MARKET.live
studios, content creation and production services, and TikTok Shop
maintenance, including enhancements to existing TikTok Shop seller
stores. The partnership also contemplates TikTok Shop sponsored
studio rentals, as well as a paid-for “day pass” for use of
MARKET.live studio services by TikTok creators, influencers and
affiliates. MARKET.live will generate revenue through fees,
including monthly recurring fees, paid directly to MARKET.live by
the brands, retailers, influencers and affiliates referred to
MARKET.live by TikTok. In addition, it is contemplated that
MARKET.live will receive a percentage of monthly revenue generated
through the TikTok stores MARKET.live establishes for the brands,
retailers, influencers and affiliates that TikTok Shop refers to
MARKET.live.
The partnership also contemplates the use of MARKET.live studios
as TikTok “Sample Centers” where TikTok creators will have access
to product samples for use in their TikTok Shop videos produced at
MARKET.live studios. In addition to the compensation referenced
above, TikTok will compensate MARKET.live directly for the
attainment of certain pre-established performance goals and
objectives agreed-to between the parties.
This formal partnership underscores a shared commitment to
enriching the livestream shopping experience on the TikTok
platform. As TSP partners, MARKET.live and TikTok align their
visions to expand and enhance ecommerce capabilities, recognizing
the transformative potential of livestream shopping in today's
digital landscape. TikTok is leveraging MARKET.live’s expertise in
this pivotal role as a TSP partner in which MARKET.live will
provide guidance and support for the brands, vendors, and creators
that seek to utilize TikTok Shop. Market.live will help these
sellers navigate the intricate terrain of setup, content creation,
and live streaming on TikTok Shop through a choice of comprehensive
pricing packages encompassing shop operations, performance
marketing, affiliate management, live stream production, and
content creation, empowering brands and creators to thrive in the
dynamic world of livestream shopping.
The parties are planning a series of co-hosted events, similar
to the Miami Music Week event hosted by MARKET.live for TikTok
brands and influencers in Miami last week on March 21, 2024.
Building on this momentum, MARKET.live and TikTok are co-hosting an
exclusive event on April 25, 2024 to announce the partnership.
Attendance is by invitation only and restricted to brands,
creators, affiliates, industry executives, and other invited
guests. This event promises to showcase the latest trends in
livestream shopping and foster meaningful connections within the
industry. Interested parties can request an invitation at this
link.
“We see very clearly the future of livestream shopping in the US
and MARKET.live’s important place in that future,” states Rory J.
Cutaia, VERB CEO. “This is an extraordinary business building
relationship we have developed with TikTok and our team is
committed to working hard to exceed all expectations,
notwithstanding the fact that those expectations are running pretty
high right now.”
For more information, please visit MARKET.live or follow the
latest updates on social media.
About VERB
Verb Technology Company, Inc. (Nasdaq: VERB), is a market leader
in interactive video-based sales applications. The Company’s
MARKET.live platform is a multi-vendor, multi-presenter, livestream
social shopping destination at the forefront of the convergence of
ecommerce and entertainment, where hundreds of retailers, brands,
creators and influencers can monetize their base of fans and
followers across social media channels. Brands, retailers and
creators that join MARKET.live have the ability to broadcast
livestream shopping events simultaneously on numerous social media
channels, including TikTok, as well as on MARKET.live, reaching
exponentially larger audiences. Creators and entrepreneurs that
join MARKET.live’s drop ship program and TikTok affiliate program
can earn income selling products from popular MARKET.live
retailers. The Company is headquartered in Las Vegas, NV and
operates creator studios in Los Alamitos, California and
Philadelphia, PA.
Follow VERB AND MARKET.LIVE here:
VERB on Facebook:
https://www.facebook.com/market.liveofficial
VERB on TikTok: https://www.tiktok.com/@market.live_official
VERB on Instagram:
https://www.instagram.com/market.liveofficial/
VERB on LinkedIn:
https://www.linkedin.com/company/verb-tech/
VERB on YouTube:
https://www.youtube.com/@market.liveofficial
FORWARD-LOOKING STATEMENTSThis communication contains
"forward-looking statements" as that term is defined in the Private
Securities Litigation Reform Act of 1995. Forward-looking
statements involve risks and uncertainties and include, without
limitation, any statement that may predict, forecast, indicate or
imply future results, performance or achievements, and may contain
words such as "anticipate," "expect," "project," "plan," or words
or phrases with similar meaning. Forward-looking statements are
based on current expectations, forecasts and assumptions that
involve risks and uncertainties. If any of these risks or
uncertainties materialize, or if any of our assumptions prove
incorrect, our actual results could differ materially from the
results expressed or implied by these forward-looking statements.
Investors are referred to our filings with the Securities and
Exchange Commission, including our Annual Reports on Form 10-K and
Quarterly Reports on Form 10-Q, for additional information
regarding the risks and uncertainties that may cause actual results
to differ materially from those expressed in any forward-looking
statement. All forward-looking statements in this press release are
based on information available to us as of the date hereof, and we
do not assume any obligation to update the forward-looking
statements provided to reflect events that occur or circumstances
that exist after the date on which they were made, except as
required by law.
Investor Relations:investors@verb.tech
Media Contact:info@verb.tech
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