Discover Fan Loyalty Poll: Pizza Leads the Pack as Favorite Game Day Snack
04 Ottobre 2012 - 3:00PM
Business Wire
College football fans focus on counting touchdowns rather than
calories on game day, as the Discover Fan Loyalty Poll finds that
pizza is king and diets go by the wayside when it comes to watching
their favorite team play.
In the fifth week of Discover’s national survey designed to
gauge college football fan loyalty, fans were asked about their
game day eating habits. When asked what their favorite snack was,
23 percent said pizza, followed by:
- Wings, 15 percent
- Chips and dips, 14 percent
- Nachos, 8 percent
- Hot dogs or sausage, 6 percent
- Pretzels, 4 percent
- Something else, 20 percent
- Not sure, 10 percent
When asked do game day calories count, fans answered with the
following:
- 46 percent, No, my diet goes out the
window when I’m tailgating or watching my team play
- 39 percent, Yes, but I still indulge in
a few favorites
- 10 percent, Absolutely, I don’t overeat
or drink when I’m tailgating or watching my team play
- 4 percent, Unsure
College football fans still have a healthy appetite for Alabama
as nearly half, 49 percent, chose them as the best team in the
country right now. The Crimson Tide has secured the top spot each
week since the beginning of the season. West Virginia also sneaked
back onto the list and into the top five after falling off of last
week’s poll. Following Alabama:
- Oregon, 9 percent
- Florida State, 6 percent
- West Virginia, 4 percent
- Louisiana State University, 3
percent
- Kansas State, 2 percent
- Georgia, 4 percent
- South Carolina, 2 percent
- Some other team, 11 percent
- Not sure, 10 percent
When asked which of the above teams’ would win the national
championship this year, Alabama came out on top at 45 percent.
The 15-week Discover Fan Loyalty Poll is conducted by Rasmussen
Reports, a nationally recognized leader in polling, who gathers
sentiment by phone from 800 college football fans who follow games
at least once per week on television, radio, in person or
online.
Discover launched the Fan Loyalty Poll to give die-hard fans a
platform to showcase their dedication and love for their favorite
college football team leading up to the 2013 Discover BCS National
Championship Game and 2013 Discover Orange Bowl. Each week the poll
will offer new questions about what college football fans are
thinking this season.
Beyond title sponsorship of the 2013 Discover BCS National
Championship Game and 2013 Discover Orange Bowl, Discover’s
commitment to college football includes relationships with ESPN and
Notre Dame Football on NBC.
About Discover
Discover Financial Services (NYSE: DFS) is a direct banking and
payment services company with one of the most recognized brands in
U.S. financial services. Since its inception in 1986, the company
has become one of the largest card issuers in the United States.
The company operates the Discover card, America's cash rewards
pioneer, and offers home loans, private student loans, personal
loans, online savings accounts, certificates of deposit and money
market accounts through its direct banking business. Its payment
businesses consist of Discover Network, with millions of merchant
and cash access locations; PULSE, one of the nation's leading
ATM/debit networks; and Diners Club International, a global
payments network with acceptance in more than 185 countries and
territories. For more information, visit
www.discoverfinancial.com.
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