LECTRA: Imperial adopts Lectra Fashion PLM
18 Febbraio 2014 - 6:12PM
The Italian fast fashion
company chose Lectra Fashion PLM to support its global business
strategy
Lectra, the world leader in integrated technology solutions
dedicated to industries using soft materials-fabrics, leather,
technical textiles and composite materials-is pleased to announce
that Imperial is implementing Lectra Fashion PLM to reinforce its
position in the fast fashion market and support its worldwide
business growth strategy. Founded in Bologna, Italy, in 1978 by
Adriano Aere and Emilia Giberti, Imperial provides menswear and
womenswear to 4,000 customers across the world, including Italy,
Europe and Asia. The company, which delivers 6 million pieces per
year, decided to expand its activities in 2012 and invested in 80
multi-brand stores. Imperial's challenge is to cope with increasing
activities, while continuing to deliver up-to-date quality
collections on time. "With the company growing at a very fast pace,
we need to be able to master the end-to- end development process,"
says Adriano Aere, Imperial Founder and President. "As consumers
demand more and more variety and newness, we also need to become
faster and produce more," he adds. The fast fashion brand decided
to integrate Lectra Fashion PLM to speed development while better
connecting teams involved in the collection process, from design to
final product. "Embedding our technical data into Lectra Fashion
PLM will help us share information about styles or technical
specifications better and faster," says Adriano Aere. Because
Imperial is based on a mass market business model, building
collaboration between creative and technical teams is imperative.
Lectra Fashion PLM will ease day-to-day work and streamline the
development process. Imperial's plan is to go one step further and
share pre-production and production data by opening its Lectra
Fashion PLM to material or service suppliers via a web platform.
Lectra's on-going support and fashion expertise, in addition to the
long-term relationship between the two partners, made the
difference. "Over the past 18 years, we have built a trusted
partnership with Lectra. We believe that Lectra, as a strategic
partner, will continue to support our global strategy with the PLM
solution they are developing for the fashion industry," explains
Adriano Aere.
About Imperial
Imperial is an Italian company founded in 1978.
First specialized in menswear and womenswear, the ready-to-wear
brand has expanded its activities to include retail in 2012.
Imperial S.p.A increased its turnover with €119 million in 2012
revenue.
For more information, please visit www.imperialfashion.com.
About Lectra
Lectra is the world leader in integrated technology solutions
that automate, streamline and accelerate product design,
development and manufacturing processes for industries using soft
materials. Lectra develops the most advanced specialized software
and cutting systems and provides associated services to a broad
array of markets including fashion (apparel, accessories,
footwear), automotive (car seats and interiors, airbags),
furniture, as well as a wide variety of other market sectors, such
as aeronautical and marine industries, wind power, and personal
protective equipment. Lectra serves 23,000 customers in more than
100 countries with 1,400 employees and $270 million in 2013
revenues. The company is listed on NYSE Euronext.
For more information, please visit www.lectra.com.
Contact - Lectra Headquarters / Press Dept.:
Nathalie Fournier-Christol E-mail: n.fournier-christol@lectra.com
Tel.: +33 (0)1 53 64 42 37 - Fax: +33 (0)1 53 64 43 40
Lectra_Imperial_press release
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