Time Inc.'s PeopleTV to Debut Live & Interactive Nightly Primetime Series, 'The Chatter,' Built Exclusively for Twitter Audie...
10 Gennaio 2018 - 3:00PM
Business Wire
New Interactive Series Will Cover the Day’s
Biggest Entertainment & Celebrity Headlines
‘The Chatter’ Premieres on April 16
You’ve read the news, we’re giving you the takes! Time Inc.’s
(NYSE: TIME) next generation global entertainment network,
PeopleTV, confirms plans to launch a new interactive, nightly
series, The Chatter, which is built exclusively for the Twitter
audience. Premiering on Monday, April 16 at 8PM ET, this half-hour
series will deliver the most trending topics, newsiest stories and
funniest reactions around the not-to-miss entertainment and
celebrity moments of the day. The Chatter leverages Twitter’s
dynamic platform and places the hyper-engaged audience at center
stage. Viewer Tweets, questions and polls drive the hosted show to
create the buzziest half-hour of the day.
The Chatter is the newest addition to PeopleTV’s programming
slate for Twitter and is the latest program to be built exclusively
by PeopleTV for the platform. On November 20, Twitter began
streaming select PeopleTV programming and has grown to now include
PeopleTV franchises and series including the award-winning “People
NOW,” hosted by Jeremy Parsons and Andrea Boehlke; live breaking
news, red carpet and marquee event coverage. Future PeopleTV
programming on Twitter will include The Jess Cagle Interview,
hosted by PEOPLE and Entertainment Weekly’s Editorial Director
featuring Hollywood’s biggest stars, as well as red carpet coverage
for the upcoming Screen Actors Guild Awards.
“Our past collaborations with Twitter have been very successful
and we’re excited to expand with The Chatter, PeopleTV’s first live
prime-time series. This exclusive series was created specifically
for Twitter’s highly-engaged audience to interact in real time
about the day’s most topical pop culture moments,” said Rich
Battista, CEO, Time Inc. “We take great pride in creating an
interactive series that draws on People’s esteemed editorial talent
and trusted reporting.”
“PeopleTV has offered our consumers entertainment and lifestyle
programming from its highly-valued franchises,” said Anthony Noto,
COO, Twitter. “We look forward to expanding our collaboration by
providing Twitter’s entertainment enthusiasts with an all-new,
exclusive, nightly program and expert coverage and analysis from
marquee events.”
The Chatter will be available via @PeopleTV globally in an
ad-supported environment on Twitter and connected devices. Premium
advertising sponsorship and integration opportunities will exist
and be promoted across both PeopleTV and Twitter platforms.
ABOUT PeopleTV
PeopleTV is a free, advertiser-supported, OTT streaming service
from Time Inc. PeopleTV’s quality programming features original
series and specials, which encompass celebrity, pop culture,
lifestyle and human interest genres. Since launching in 2016,
PeopleTV has garnered more than two million downloads. Viewers have
unlimited, daily access to an expansive slate of on-demand
programming, which includes: live red carpet coverage and
real-time, socially interactive fan forums, as well as exclusive,
behind-the-scenes access into magazine cover stories, popular cast
reunions and high-profile one-on-one celebrity interviews. PeopleTV
is available on connected-TV devices and mobile, in addition to
PeopleTV.com. Download the free app on Apple TV, Roku Players,
Amazon Fire TV, PlutoTV, Xumo, Chromecast and Xfinity, in addition
to iOS and Android devices. Follow @PeopleTV to join the
conversation. PeopleTV is a division of Time Inc. (NYSE: TIME).
ABOUT TIME INC. (NYSE:
TIME)
Time Inc. (NYSE:TIME) is a leading multi-platform consumer media
company that engages over 230 million consumers globally every
month. The company's influential brands include PEOPLE, TIME,
FORTUNE, SPORTS ILLUSTRATED, INSTYLE, REAL SIMPLE, SOUTHERN LIVING
and TRAVEL + LEISURE, as well as approximately 60 diverse
international brands. Time Inc. offers marketers a differentiated
proposition in the marketplace by combining its powerful brands,
trusted content, audience scale, direct relationships with
consumers and unique first-party data. The company is home to
growing media and platforms, including digital video, OTT,
television, licensing, paid products and services and celebrated
live events, such as the TIME 100, FORTUNE Most Powerful Women,
PEOPLE’s Sexiest Man Alive, SPORTS ILLUSTRATED’s Sportsperson of
the Year and the FOOD & WINE Classic in Aspen.
ABOUT TWITTER (NYSE:
TWTR)
Twitter is what’s happening in the world and what people are
talking about right now. From breaking news and entertainment to
sports, politics, and everyday interests, see every side of the
story. Join the open conversation. Watch live streaming events.
Available in more than 40 languages around the world, the service
can be accessed via twitter.com, an array of mobile devices,
and SMS. For more information, please visit about.twitter.com,
follow @Twitter, and download both the Twitter and Periscope apps
at twitter.com/download and periscope.tv.
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version on businesswire.com: http://www.businesswire.com/news/home/20180110005250/en/
PeopleTVAlyssa Kent, 212-522-4152Alyssa.Kent@timeinc.com
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