Yext Expands AI Review Generation to Include Third-Party Sites
08 Ottobre 2024 - 3:00PM
Business Wire
New AI-powered feature helps multi-location enterprises simplify
the process of managing their online reputation
Yext, Inc. (NYSE: YEXT), the leading digital presence platform
for multi-location brands, today announced the launch of its
expanded AI Review Generation solution. This powerful tool enables
enterprises to request and manage reviews across more than 80
supported review sites, including Google and Facebook, alongside
their own channels. The AI Review Generation feature streamlines
the collection, management, and response workflows within a single
platform, simplifying the process of building and safeguarding
online reputations.
Recent data from Yext reveals that 71% of customers consider
reviews crucial to their trust in a brand, and 69% expect responses
within a week. With generative review responses and automated
replies, businesses can quickly manage numerous reviews in just
minutes, significantly enhancing customer engagement while reducing
the need for large teams. By generating reviews across multiple
touchpoints, Yext helps enterprises increase review volume, improve
discoverability, elevate star ratings, and foster stronger
connections with their customers.
“I hear from customers every day that managing their reputation
can feel overwhelming. But we know just how crucial this is to
building trust and driving conversions,” said Chris Brownlee, Vice
President of Product Management at Yext. “That’s why we are
constantly looking for ways to make reputation management as simple
as possible. With support across more than 80 review networks, our
AI-powered solutions make responding to reviews faster and easier
than ever. Now with the ability to request and manage both first-
and third-party reviews, brands can more easily improve their star
ratings and customer credibility.”
The expanded Review Generation capabilities include customizable
tools that simplify and quickly increase review collection:
- Review Invitations: Effortlessly invite customers to
share their feedback with a selection of pre-built and customizable
email and text templates, all featuring relevant brand
information.
- Review Generation URLs: Generate more reviews with
unique, localized URLs that can be shared through invitations,
business cards, ads, and receipts.
- Customizable Settings: Tailor review generation settings
to meet specific goals, such as managing invitation frequency,
overseeing first-party pages, and encouraging reviews on
third-party sites.
- In-Platform Analytics: Monitor review performance across
all locations with comprehensive analytics, including success
rates, average ratings, and conversion rates.
Ochsner Health is optimistic about the benefits third-party
review generation will bring to its business: "We're excited about
how the expanded capabilities in Yext's platform will enhance our
ongoing reputation management efforts," said Maegan Floyd, Manager
of Digital Marketing & Platforms at Ochsner Health. "It's
important for us to ensure that our patients feel heard and know
that their feedback matters. The customizable tools and review
collection process help us better understand and act on patient
experiences. These advancements support our commitment to
addressing patient needs while strengthening trust in our
care."
Yext’s enhanced Review Generation capabilities build on the
recent launch of Yext Social, strengthening the company’s
leadership position in AI-driven reputation management solutions.
By integrating solutions for social media and reviews, Yext equips
brands with the tools necessary to improve customer engagement,
cultivate brand trust, and enhance performance metrics—all within a
single platform.
For more information about Yext’s Review Generation
capabilities, visit Yext.com.
About Yext Yext (NYSE: YEXT) is the leading digital
presence platform for multi-location brands, with thousands of
customers worldwide. With one central platform, brands can
seamlessly deliver consistent, accurate, and engaging experiences
and meaningfully connect with customers anywhere in the digital
world. Yext’s AI and machine learning technology powers the
knowledge behind every customer engagement, automates workflows at
scale, and delivers actionable cross-channel insights that enable
data-driven decisions. From SEO and websites to social media and
reputation management, Yext enables brands to turn their digital
presence into a differentiator. To learn more about Yext, visit
Yext.com or find us on LinkedIn and X.
Forward-Looking Statements
This press release includes "forward-looking statements"
including, without limitation, statements regarding Yext’s
expectations, beliefs, intentions or strategies regarding Yext’s
Review Generation solution. These statements are based upon current
beliefs and are subject to many risks and uncertainties that could
cause actual results to differ materially from these statements.
The following factors, among others, could cause or contribute to
such differences: the risk that the features and benefits described
in this release are not realized; whether all offerings and
capabilities discussed in this release will be available as and
when stated in this release; and other risks detailed under the
caption “Risk Factors” and elsewhere in the reports and filings
that Yext files with the Securities and Exchange Commission.. All
forward-looking statements are based on information available to
Yext on the date of this release, and Yext assumes no obligation to
update or revise any forward-looking statements, whether as a
result of new information, future events or otherwise.
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Investor Relations ir@yext.com
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