Stingray and BYD Expand Partnership to Include Calm Radio in their EV Cars
05 Gennaio 2024 - 5:00PM
Stingray (TSX: RAY.A; RAY.B), a leading music, media, and
technology company, today announced the expansion of its global
deal with BYD, the world’s leading manufacturer of new energy
vehicles. Following the successful integration of Stingray Karaoke,
BYD will now include the established Calm Radio app in their models
sold across dozens of countries. This represents the first time
that Calm Radio has been deployed across a leading EV OEM platform,
showcasing Stingray's commitment to revolutionizing the global
in-car entertainment landscape with compelling content and
features.
Calm Radio offers a unique audio experience that enhances the
driving journey with the power of relaxing content, including
access to an extensive collection of calming music, podcasts,
audiobooks and meditations, all uniquely designed to instill calm
and promote concentration. Now drivers and passengers can
turn off the noise and congestion and transform their driving
experience into a serene journey.
Stingray will provide BYD with well-being videos, featuring
calming nature scenes and more, for integration into their unique
wellness application. This feature, tailored for stationary
activities like camping, enables a more immersive and relaxing
experience by lending serene videos. Stingray's video content
creates a tranquil ambiance, providing comfort and relaxation for
users during their outdoor adventures.
"BYD’s vehicles are equipped with amazing sound and lighting
systems, both of which we will enable as part of this endeavor,"
said Jim Riley, President US division of Stingray. "The launch of
Calm Radio into BYD's cars is a natural extension of our roadmap to
have best in breed entertainment experiences for both drive and
park mode, and we are thrilled that BYD is showcasing this awesome
new experience in their cars as they roll them out across the
globe."
Calm Radio is set to be launched in BYD's vehicles starting in
2024.
About Stingray Stingray (TSX: RAY.A;
RAY.B), a global music, media, and technology company, is an
industry leader in TV broadcasting, streaming, radio, business
services, and advertising. Stingray provides an array of music,
digital, and advertising services to enterprise brands worldwide,
including audio and video channels, over 100 radio stations,
subscription video-on-demand content, FAST channels, karaoke
products and music apps, and in-car and on-board infotainment
content. Stingray Business, a division of Stingray, provides
commercial solutions in music, in-store advertising solutions,
digital signage, and AI-driven consumer insights and feedback.
Stingray Advertising is North America's largest retail audio
advertising network, delivering digital audio messaging to more
than 20,000 major retail locations. Stingray has close to 1000
employees worldwide and reaches 540 million consumers in 160
countries. For more information, visit
www.stingray.com.
About BYD BYD is a multinational high-tech
company devoted to leveraging technological innovations for a
better life. Founded in 1995 as a rechargeable battery maker, BYD
now boasts a diverse business scope covering automobiles, rail
transit, new energy, and electronics, with over 30 industrial parks
in China, the United States, Canada, Japan, Brazil, Hungary, and
India. From energy generation and storage to its applications, BYD
is dedicated to providing zero-emission energy solutions that
reduce global reliance on fossil fuels. Its new energy vehicle
footprint now covers 6 continents, over 70 countries and regions,
and more than 400 cities. Listed in both Hong Kong and Shenzhen
Stock Exchanges, the company is known to be a Fortune Global 500
enterprise that furnishes innovations in pursuit of a greener
world. For more information, please visit
www.bydglobal.com.
For more information, please contact:
Frédérique Gagnier
Public Relations Manager
Stingray
fgagnier@stingray.com
BYD Media Contacts:
Asia-Pacific: Liya Huang, pr@byd.com tel: +86-755-8988-8888-69666
Europe: Penny Peng, PressEU@byd.com tel: +31-102070888
North America: Frank Girardot, frank.girardot@byd.com tel: +1 213 245 6503
Latin America: José Miranda, jose.miranda@byd.com tel: +56 9 96443906
Brazil: Pablo Toledo, pablo.toledo@byd.com tel: +19 3514 2554
Middle East and Africa: Nikki Li, li.namin@byd.com tel: +86-18938862670
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