ATLANTA, Aug. 16, 2021 /PRNewswire/
-- Equifax (NYSE: EFX) is offering select differentiated
data assets through AWS Data Exchange, an Amazon Web Services
(AWS) service that makes it easy to find, subscribe to and
use third-party data in the cloud. This relationship builds on the
Equifax Cloud™ strategy and makes anonymized Equifax Analytic
Dataset™ consumer and loan-level credit data, U.S. Consumer Credit
Trends macro-level information, B2bConnect™ commercial marketing
data, IXI™ economic data, and unique property and housing data
quickly and easily available to business customers for improved
decision intelligence.
"Equifax understands that smarter data insights drive smarter
actions," said Joy Wilder Lybeer,
United States Information Solutions (USIS) Chief Revenue Officer
and Senior Vice President of Global Partnerships at Equifax. "AWS
Data Exchange gives our business customers secure and efficient
access to our differentiated data offerings. This allows them to
more quickly access the insights they need to drive smarter revenue
and create better customer experiences with the speed and security
of the cloud."
Equifax invested $1.5 billion in
its world class enterprise-wide infrastructure, which is
specifically tailored to highly regulated data workloads. The
Equifax Cloud is the foundation of the Equifax business and allows
seamless, secure delivery of data assets to AWS Data Exchange for
customers to easily leverage within their broader AWS
workloads.
The Equifax datasets now available on AWS Data Exchange
include:
- U.S. Consumer Credit Trends, for unique perspective from
Equifax into anonymous, time-series credit data, specifically
attributed for trending, market analysis, benchmarking and research
purposes. Insights available on the AWS Data Exchange include
anonymized consumer auto loan and lease activity, first mortgage
originations and delinquencies, and student or personal loan
trends.
- Analytic Dataset, an unbiased ten percent statistical
sample of anonymized, loan-level credit data representing the U.S.
credit active population, allowing users to better model
delinquency, default, loss severity and prepayment.
- B2bConnect commercial marketing data, including verified
firmographic information on more than 30 million U.S. businesses,
such as vertical industry coding, revenues, number of employees,
corporate hierarchy and many other valuable attributes for better
targeting of revenue-generating activities.
- IXI economic data from our exclusive network of more
than 95 leading financial institutions. Equifax directly measures
about $20 trillion in anonymous U.S.
consumer assets and investments, representing over 45 percent of
all U.S. consumer invested assets. IXI data available through the
AWS Data Exchange includes, but is not limited to, Income360™
household income estimates and Ability to Pay measure of household
economic capacity.
- Property and housing data, including National Property
Insights for a comprehensive look at public record data on
residential properties across the U.S. and Home Value Trends and
Forecasts for U.S. residential properties.
"Equifax has reimagined and reengineered our tools, technology,
and assets in the cloud for optimal performance and customer
benefit," said Mark Luber, Chief
Product Officer for Equifax USIS. "Making select Equifax credit,
marketing and economic datasets available through the AWS Data
Exchange underscores our commitment to our customers, bringing the
decision intelligence they need to optimize growth and better serve
their own customers."
Rigorous data security, compliance and governance standards are
the hallmark of Equifax participation in data marketplaces.
For more information on the Equifax
datasets available through the AWS Data Exchange, please
click here.
ABOUT EQUIFAX INC.
At Equifax (NYSE: EFX), we believe
knowledge drives progress. As a global data, analytics, and
technology company, we play an essential role in the global economy
by helping financial institutions, companies, employers, and
government agencies make critical decisions with greater
confidence. Our unique blend of differentiated data, analytics, and
cloud technology drives insights to power decisions to move people
forward. Headquartered in Atlanta
and supported by more than 12,000 employees worldwide, Equifax
operates or has investments in 24 countries in North America, Central and South America, Europe, and the Asia
Pacific region. For more information, visit Equifax.com.
FOR MORE INFORMATION
Kate
Walker for Equifax
mediainquiries@equifax.com
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SOURCE Equifax Inc.