BXX Brooke Corp

Brooke Corporation CEO Announces Personal Financial Plans OVERLAND PARK, Kan., Aug. 31 /PRNewswire-FirstCall/ -- Brooke Corporation's (AMEX:BXX) chief executive officer, Robert D. Orr, is implementing personal financial plans that will result in the transfer of most of the shares of Brooke Corporation common stock that Orr directly owns into Brooke Holdings, Inc., a holding company that he controls. Mr. Orr owns approximately 60% of Brooke Holdings, Inc. which in turn owns approximately 65% of Brooke Corporation. As reported in a recent public filing, Orr transferred 103,102 shares of Brooke Corporation common stock to Brooke Holdings, Inc. Mr. Orr is also in the process of implementing a personal estate plan to help assure that Brooke Holdings, Inc. will continue to control Brooke Corporation in the event of his death. Additionally, Mr. Orr has transferred Brooke Corporation shares as gifts to his family and expects to make additional share transfers as part of the estate planning process. Mr. Orr's personal financial planning includes plans to transfer shares to charitable organizations in his community. Mr. Orr has indicated his desire to repay the community for its support of Brooke Corporation during its early years. This will result in additional transfers of Brooke Corporation shares by Mr. Orr during the remainder of 2004. About our company ... Brooke Corporation is listed on the American Stock Exchange under the symbol of BXX. Through subsidiaries, the company distributes insurance, financial and related services through a network of more than 327 franchise locations and has a loan portfolio balance exceeding $141,000,000 which has mostly been sold to participating lenders or to investors through asset backed securitizations. A company subsidiary also sells insurance on a wholesale basis through its franchisees and others. The company believes that franchisees, as local business owners, distribute "one-on-one sales" based services, such as insurance, more efficiently than others. Email Distribution ... If you would like to receive electronic press release information directly from Brooke Corporation then please email and provide your email address. This press release may contain forward-looking statements. Investors are cautioned that all forward-looking statements involve risks and uncertainties, and several factors could cause actual results to differ materially from those in the forward-looking statements. The following factors, among others, could cause actual results to differ from those indicated in the forward-looking statements: uncertainties associated with market acceptance of and demand for the Company's products, impact of competitive products and pricing, dependence on third party suppliers and their pricing, ability to meet product demand, exposure to market risks, uncertainties associated with the development of technology, changes in the law, the dependence on intellectual property rights, and the effectiveness of internal controls. Investors are directed to the Company's most recent annual and quarterly reports, which are available from the Company without charge for a more complete description of the Company's business. DATASOURCE: Brooke Corporation CONTACT: Kyle Garst, Corporate Vice President of Brooke Corporation, , +1-913-661-0123 Web site: http://www.brookecorp.com/

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