Blockchain Network Takes on 'Flawed' Steemit by Offering Lifetime Earnings to Creators
19 Giugno 2018 - 4:43PM
ADVFN Crypto NewsWire
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A blockchain-based company is launching a content rewards platform
that compensates creators – and says its platform boasts compelling
advantages over “exploitative” mainstream rivals, all the while
addressing flaws in other crypto-driven sites which offer a similar
concept.
UUNIO wants its service to threaten the likes of
YouTube, where it claims some content creators are barely given
$500 even if they amass a million views. It is also railing against
internet giants such as Facebook, which makes billions
of dollars a year on the back of personal data and advertising –
wealth which is never shared with its users. Copyright infringement
is also an issue, with fledgling entertainers all too often finding
their work has been ripped off by other accounts.
But perhaps most interesting is UUNIO’s plan to
challenge other blockchain platforms which pay people to post
online – and Steemit is one of the networks firmly in the company’s
sights.
According to UUNIO, Steemit’s upvoting system is
flawed because the power carried by a single vote is determined by
the money held in a user’s account. The company says this has left
smaller content creators struggling to earn decent compensation
unless their work is recognized by a “whale” – someone with
significant Steem Power. To compound the problem, Steemit only pays out rewards for the first seven days
that a post is live, meaning creators of evergreen viral content
could potentially miss out on years of earnings.
UUNIO’s answer is to give equal voting power to all –
eliminating the risk of self-voting and ensuring that a few users
cannot control the fates of many thousands more. The company claims
a large chunk of its community would need to work together to abuse
the system – meaning there is less chance of manipulation. Its
platform would also do away with the concept of a compensation
period, with UUNIO raising the fanciful idea that creators could
use the annual earnings on timeless content for a pension.
In time, the startup hopes to build “a new world where
a lot of creators can get fully rewarded” – furnished with a
marketplace where content can be bought and sold without
commission.
A suite of decentralized apps
UUNIO would be supported by a suite of other
decentralized apps (dApps) which aim to shake up online reviews,
the world of news, and investing in ICOs.
A cryptocurrency wallet called CLET would be used for
depositing and withdrawing UUNIO tokens, as well as doubling up as
an exchange. Upon launch in August, the company also hopes it will
become a “comprehensive ICO platform” where investors can
participate in initial coin offerings – or simply transfer coins to
friends.
Another dApp called UUNIREVIEW aims to tackle the
dishonesty seen in some online testimonials, with the company
promising “honest reviews without interference from sponsorships.”
Users would receive rewards whenever they write a review –
irrespective of whether it’s good or bad – and the startup hopes
this transparency would give consumers the “sincere and useful
information they need” to make purchasing decisions.
This would be complemented by UUNIPRESS, which would
go head to head with media outlets that create “exaggerated
articles just to obtain more traffic.” The company hopes this
platform would be home to reliable news articles, with writers
rewarded in tokens for “accurate and insightful” content.
Two tokens have been created by the platform. While
the UUNIO token is an intermediary currency between its ecosystem
and exchanges, UNIFUL tokens would be used for purchasing content,
making donations and ad spending. The company’s token sale
will run until June 30.
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