10
February 2025
Blackbird
plc
(the
"Company")
elevate.io launches Creator payment plan
Blackbird plc (AIM: BIRD), the
technology licensor, developer and seller of
market-leading cloud native video editing platform, Blackbird, and
developer of the online collaborative video editing and content
creation platform, elevate.io, provides an investor update (via
video):
Your
browser does not support HTML5
video.
In the video Ian
McDonough, the Company's Chief Executive Officer, Sumit Rai, the
Company's Chief Product Officer and Nick Lisher, a Non-Executive
Director of the Company and consultant, provide updates on the
progress of elevate.io:
Launch of payment plan
● elevate.io's first
payment plan, "Creator", is launching on 11 February 2025 at a
price of £15, $15, €15 per month
Product update
●
elevate.io is uniquely placed to bring professional
video editing to a large audience ranging from YouTubers creating a
ten-minute travel blog to corporate communications
●
The use of cloud infrastructure means that
elevate.io is accessible from a browser with no downloads and no
requirements for high end hardware
● users are able to pick up
elevate.io without prior editing knowledge
● elevate.io users can
collaborate with their teammates, just like Google docs or
Figma
● elevate.io is already a
powerful tool to create videos, and the Company is working at pace
to bring more features such as: folders and content management;
comments for approval; support for vertical video and broader file
formats; improved colour science; and filters
● All of this has been made
possible by Blackbird's proven core patented technology which used
in events all around the world
Go to market
● elevate.io is designed to be
a 'Pro video editor that anyone can use'
● The Creator payment plan
offers 500 gigabytes of high speed storage, unlimited projects to
work on and two seats to collaborate with teammates
● Additional storage and seats
can be purchased as add-ons
● There is an early bird offer
of a 50% lifetime discount on the Creator payment plan
subscription, at a price of £7.5, $7.5,
€7.5, to anyone who subscribes in the first 30
days
● The Creator payment plan has
been launched whilst elevate.io is still feature light, so that the
Company can get feedback from paying customers and understand their
requirements. Data is key to elevate.io's product led growth
strategy
Key investor takeaways
● The Creator payment plan
presents the first opportunity for elevate.io to generate
revenue
● The Company continues to
believe that there is a huge total addressable market in the
creator economy and within corporates
● The launch of the Creator
payment plan is key to learning about buying behaviour and honing
our data driven approach
Contacts:
Blackbird
plc
Tel: +44 (0)20 8879 7245
Ian McDonough, Chief Executive
Officer
Stephen White, Chief Operating and Financial
Officer
Allenby
Capital Limited (Nominated Adviser and
Broker)
Tel: +44 (0)20 3328 5656
Nick Naylor / Piers Shimwell (Corporate
Finance)
Amrit Nahal / Guy McDougall (Equity Sales and
Corporate Broking)
About Blackbird plc
Blackbird plc operates in the fast-growing
SaaS, Media and Entertainment and content creation markets.
Blackbird plc's patented technology allows for frame accurate
navigation, playback, viewing and editing in the cloud and it has
two products.
BlackbirdⓇ a market leading suite of cloud-native
computing applications, is used by rights holders, broadcasters,
sports and news video specialists, live events and content owners,
post production houses, other mass market digital video channels
and corporations.
elevate.io is the company's new online
collaborative content creation platform currently in general
release. elevate.io is built using
Blackbird's core technology and is aimed at professional teams and
the fast growing Creator Economy.
Blackbird plc also licences its core video
technology, under its 'Powered by Blackbird' licensing model,
enabling video companies to accelerate their path to true cloud
business models.
www.blackbird.video
www.linkedin.com/company/blackbird-cloud
www.twitter.com/blackbirdcloud
www.facebook.com/blackbirdplc
www.youtube.com/c/blackbirdcloud
www.elevate.io
