20 May 2024
![Electric Guitar PLC – Creating ROI with Engagement, Data and Understanding](https://dw6uz0omxro53.cloudfront.net/3052825/e367deee-7d78-4e28-b92d-389427f1b4f4.jpg)
Electric Guitar PLC
("Electric Guitar"
or the "Company")
Management Changes
Electric Guitar PLC (LSE: ELEG), the digital
marketing and advertising company providing first-party data
solutions, announces the appointment of Lauren Kelleher as Group
Financial Controller, succeeding Ben Lister who has left the
Company for personal reasons. Lauren will assume all Ben's
financial reporting duties.
After joining Electric Guitar in 2023, Ben has
helped to navigate the Company through a successful fundraise, the
reverse takeover of 3radical, and the Company's admission to
trading on AIM. Lauren joins the Company as a Chartered Accountant
(South Africa) with over twelve years of experience in the tech and
media sectors, across both public and private companies, having
most recently completed a contract role at WPP's GroupM.
John Regan,
CEO of Electric Guitar, commented: "On behalf of the Company, I
would like to extend my thanks to Ben for his hard work through the
recent transactions, and wish him all the best in his future
endeavours. As we pivot to focus our strategic efforts on working
with 3radical to be the leading provider of first-party data
solutions, I am pleased to welcome Lauren whose skills and
experience will be invaluable for our future growth
plans."
For further
information:
Electric
Guitar PLC
John Hutchinson
Chair
|
01189 570
444
|
Allenby
Capital
(Nominated
Adviser and Joint Broker)
Jeremy Porter
Piers Shimwell
Dan Dearden-Williams
|
020 3328
5656
|
Axis Capital
Markets (Joint Broker)
Richard Hutchison
|
020 3026
0320
|
Yellow Jersey
PR
Charles Goodwin
Annabelle Wills
Bessie Elliot
|
020 3004
9512
electric@yellowjerseypr.com
|
|
Notes to
Editors
Electric Guitar PLC (AIM: ELEG) is the provider
of first-party data solutions for the marketing and advertising
industry, empowering businesses to realise the value of their
first-party data. In an era of changing consumer attitudes towards
the use of their data, tighter privacy legislation, and the demise
of third-party cookies, first-party data is now the key to success
in digital marketing. Electric Guitar's strategy is to acquire and
scale businesses that help marketers maximise the value of
first-party data by curating, managing, and deploying it, and in
doing so making Electric Guitar the industry standard for
first-party data solutions. As the first part of this strategy,
Electric Guitar has acquired 3radical Limited, a company that
utilises its Software as a Service platform, 3radical Voco, to
enable organisations to engage individuals and request their data
directly using interactive digital experiences.
Electric Guitar PLC was listed on
the Main Market of the London Stock Exchange on 11 January 2022 and
transferred to AIM on 03 May 2024.
For further information please
visit www.electricguitarplc.com.