TIDMPPH
PPHE Hotel Group Limited
11 May 2023
11 May 2023
PPHE HOTEL GROUP LIMITED
("PPHE" or "the Group")
British street artist D*Face appointed Signature Artist at
art'otel London Hoxton
PPHE Hotel Group, the international hospitality real estate
group which develops, owns and operates hotels and resorts, is
pleased to announce that it has chosen British street artist D*Face
as the Signature Artist for its forthcoming art'otel London Hoxton
property, which is due to open in H1 2024.
London-born D*Face is recognised globally as one of his
generation's most prolific contemporary urban artists, blending
art, design and graffiti in a way that pre-dated the emergence of
street art. Having spread his signature style worldwide for the
past two decades, with well over one hundred murals, a host of solo
exhibitions, and collaborations with the likes of Blink 182,
Triumph Motorcycles and Uniqlo, D*Face has come full circle,
returning to where it all started for him, in London's iconic East
End.
Perfectly embodying the rebellious and unconventional spirit of
the area, D*Face's bold, pop-art-infused style will bring the
vibrant and unique language of the streets to the interiors of this
latest art'otel property. In collaboration with the award-winning
interior design studio, Digital Space, D*Face will create
everything from original large sculptures and murals to details
such as bespoke fixtures and bold furnishings, ensuring every inch
of the new lifestyle hotel will leave guests feeling truly immersed
in London's most creative hub.
art'otel London Hoxton was designed by Squire & Partners and
is based on a pure cylindrical form structure, occupying a
prominent corner within the South Shoreditch Conservation Area. The
27-floor property is currently in construction and will boast
exceptional views across the capital, with 357 guest rooms
including 60 suites, destination restaurants and bar, an art
gallery, events space, an auditorium, and extensive leisure
facilities including an indoor swimming pool.
D*Face is the second Signature Artist to work with the art'otel
brand in London, joining Jaime Hayon, the Spanish artist and
interior designer behind art'otel London Battersea Power Station,
London's first art'otel branded hotel which opened its doors to
guests in December 2022.
Boris Ivesha, President & CEO of PPHE Hotel Group,
commented:
"For our second London art'otel, the Group wanted to work with
an artist that embodies Hoxton's urban edge. We knew instantly that
multimedia artist D*Face was the best choice - his vivid designs
and subversive pop-art style work are at the vanguard of the London
street art scene and his work will truly complement our unique
hospitality and lifestyle offering.
"This is another exciting milestone for the art'otel brand, as
we prepare for the upcoming launches of a number of new art'otel
properties, in Zagreb and Rome as well as London."
Dean Stockton, D*Face, commented:
"For me, urban art has always been about breaking down barriers,
pushing the boundaries of what you expect and experimenting with
every canvas I can get my hands on, and this opportunity with
art'otel London Hoxton is that in its ultimate form. I've painted
many walls over the past twenty or so years and I always say, the
bigger the better - so what could be better than an entire hotel?
It being in my hometown, on the doorstep of where my whole career
started, is a real landmark moment for me."
Enquiries:
PPHE Hotel Group Limited Tel: +31 (0)20 717 8600
Daniel Kos, Chief Financial Officer & Executive
Director
Robert Henke, Executive Vice President
of Commercial Affairs
Hudson Sandler Tel: +44 (0)20 7796
4133
Wendy Baker / Charlotte Cobb / Ben Wilson pphe@hudsonsandler.com
Notes to Editors
About PPHE Hotel Group
PPHE Hotel Group is an international hospitality real estate
company, with a GBP2.0 billion portfolio, valued as at December
2022 by Savills and Zagreb nekretnine Ltd (ZANE), of primarily
prime freehold and long leasehold assets in Europe.
Through its subsidiaries, jointly controlled entities and
associates it owns, co-owns, develops, leases, operates and
franchises hospitality real estate. Its portfolio includes
full-service upscale, upper upscale and lifestyle hotels in major
gateway cities and regional centres, as well as hotel, resort and
campsite properties in select resort destinations. The Group's
strategy is to grow its portfolio of core upper upscale city centre
hotels, leisure and outdoor hospitality and hospitality management
platform.
PPHE Hotel Group benefits from having an exclusive and perpetual
licence from the Radisson Hotel Group, one of the world's largest
hotel groups, to develop and operate Park Plaza(R) branded hotels
and resorts in Europe, the Middle East and Africa. In addition,
PPHE Hotel Group wholly owns, and operates under, the art'otel(R)
brand and its Croatian subsidiary owns, and operates under, the
Arena Hotels & Apartments(R) and Arena Campsites(R) brands.
PPHE Hotel Group is a Guernsey registered company with shares
listed on the London Stock Exchange. PPHE Hotel Group also holds a
controlling ownership interest in Arena Hospitality Group, whose
shares are listed on the Prime market of the Zagreb Stock
Exchange.
Company websites:
www.pphe.com | www.arenahospitalitygroup.com
For reservations:
www.parkplaza.com | www.artotel.com | www.arenahotels.com |
www.arenacampsites.com
About art'otel
art'otel, powered by Radisson Hotels, is a contemporary
collection of premium lifestyle hotels, each inspired by a
Signature Artist, forming a cultural, gastronomic and social hub in
the most creative areas of the most interesting cities, filled with
warm, welcoming, helpful team members and discerning, cosmopolitan
guests, buzzing with life all year round, in buildings as striking
and individual as the stunning art they host.
art'otel London Battersea Power Station was the UK's first
art'otel to open, with art'otel London Hoxton following in 2024.
art'otel's entire concept focuses on original art displayed from
Signature Artists and at art'otel London Battersea Power Station
Jaime Hayon, who is also the hotel's interior designer, has been
selected bringing a bold, colourful and playful aesthetic to the
hotel's guest rooms and public areas.
art'otels can be found in Amsterdam, Berlin, Budapest, Cologne
and soon in Hoxton London, Rome and Zagreb.
For more information about art'otel London Hoxton, please
visit:
www.artotellondonhoxton.com . Follow @artotel to keep up to date
with the latest news and events.
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