12 March
2024
PPHE Hotel Group
Limited
("PPHE"
or the "Group")
Appointment of Signature
Artist and General Manager for forthcoming opening art'otel Rome
Piazza Sallustio
PPHE Hotel Group, the international
hospitality real estate group that develops, owns, and operates
hotels and resorts, is pleased to announce that it has chosen
renowned contemporary artist Pietro Ruffo as the Signature Artists
for its art'otel Rome Piazza Sallustio. In addition, Diego Di
Gaetano has been appointed as General Manager for the
property.
Following an extensive repositioning
programme, this premium lifestyle hotel is located in a prime
position in the city of Rome, opposite the famous Horti Sallustiani
(the Gardens of Sallust) and close to other iconic landmarks such
as the Spanish Steps and Villa Borghese. The property will embody
the art and history of the "Eternal City", with gastronomy and art
at its core, featuring 99 contemporary rooms, a unique restaurant
and bar concept, and an art gallery with seasonal
exhibitions.
In keeping with the art'otel brand
(where each is dedicated to a signature artist), art'otel Rome
Piazza Sallustio has appointed renowned contemporary Roman artist
Pietro Ruffo. Ruffo, who is known for his dramatic style and
collaborations with fashion houses including Valentino and Dior,
has partnered closely with lead interior designer Eyal Shoan from
Digital Space to create an immersive, thought-provoking art
experience. Each room will feature Ruffo's signature artworks and
originals, enhancing the guest experience.
In addition, the opening will be
guided by newly appointed General Manager, Diego Di Gaetano. Di
Gaetano has worked in hospitality for over 20 years, and brings a
wealth of sector-specific experience, having previously worked
within the Leading Hotels of the World and Design Hotels
collections.
art'otel Rome Piazza Sallustio will
join the Group's growing portfolio of art'otel properties located
in some of Europe's most creative cities, including London,
Amsterdam, Berlin, Zagreb, and Cologne. Its opening will follow
that of the highly anticipated art'otel London Hoxton, which will
open in H1 2024, featuring Signature Artist D*Face. The Group's
multiple recent and upcoming openings are targeted to generate at
least £25 million of EBITDA upon stabilisation of
trading.
Boris Ivesha, President & Chief Executive Officer, of PPHE
Hotel Group said:
"We are extremely proud to open this
exciting new art'otel, further solidifying the presence and
reputation of the lifestyle art'otel brand internationally. 2024 is
set to be a very exciting year for the Group, and with this
addition, we are on track to complete our impressive £300+ million
pipeline by the end of the first half of 2024."
- Ends -
Enquiries:
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PPHE Hotel Group Limited
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Tel: +31 (0)20 717 8600
|
|
Daniel Kos, Chief Financial Officer
& Executive Director
|
|
|
Robert Henke, Executive Vice
President of Commercial Affairs
|
|
|
Hudson Sandler
|
Tel: +44 (0)20 7796 4133
|
|
Wendy Baker / Charlotte Cobb / India
Laidlaw
|
pphe@hudsonsandler.com
|
Notes to Editors:
PPHE Hotel Group is an international
hospitality real estate company, with a £2.2 billion portfolio,
valued as at December 2023 by Savills and Zagreb nekretnine Ltd
(ZANE), of primarily prime freehold and long leasehold assets in
Europe.
Through its subsidiaries, jointly
controlled entities and associates it owns, co-owns, develops,
leases, operates and franchises hospitality real estate. Its
portfolio includes full-service upscale, upper upscale and
lifestyle hotels in major gateway cities and regional centres, as
well as hotel, resort and campsite properties in select resort
destinations. The Group's strategy is to grow its portfolio of core
upper upscale city centre hotels, leisure and outdoor hospitality
and hospitality management platform.
PPHE Hotel Group benefits from
having an exclusive and perpetual licence from the Radisson Hotel
Group, one of the world's largest hotel groups, to develop and
operate Park Plaza® branded hotels and resorts in Europe, the
Middle East and Africa. In addition, PPHE Hotel Group wholly owns,
and operates under, the art'otel® brand and its Croatian subsidiary
owns, and operates under, the Arena Hotels & Apartments® and
Arena Campsites® brands.
PPHE Hotel Group is a Guernsey
registered company with shares listed on the London Stock Exchange.
PPHE Hotel Group also holds a controlling ownership interest in
Arena Hospitality Group, whose shares are listed on the Prime
market of the Zagreb Stock Exchange.
Company websites: www.pphe.com | www.arenahospitalitygroup.com
For reservations:
www.parkplaza.com | www.artotel.com | www.arenahotels.com | www.arenacampsites.com