Electrified Scoop Trucks to Debut at South by
Southwest and Bring Fun to Fans Across the USA
IRVINE,
Calif., March 4, 2025 /PRNewswire/ -- What's
better than companies who want to preserve the world for future
generations, unveiling the ice cream truck of the future?Rolling
out two electric "scoop trucks," a sweet collaboration between Ben
& Jerry's, Vermont's beloved
ice cream maker, and Rivian, the all-electric automaker.
This alliance brings Ben & Jerry's to
fans with outstanding reliability, performance & reduced
environmental footprint.
Built on the Rivian Commercial Van, the new Ben & Jerry's
scoop trucks will modernize everything people love about an ice
cream truck. Fans will have a chance to check out the new scoop
trucks when one debuts at South by Southwest (SXSW) in Austin, Texas this week.
Following SXSW, the Ben & Jerry's scoop trucks will be
hitting the road, bringing good eats and good vibes to the Rivian
community across the country and will pop up at events in Ben &
Jerry's home state of Vermont.
Rivian's recent announcement launching the Rivian Commercial Van to
businesses across the U.S. has helped make these scoop trucks
possible, offering unique solutions to fleet customers looking to
transition off fossil fuels and into modern, electric commercial
solutions.
Part of Ben & Jerry's mission is to use its operations to
have a positive impact on its community and the planet. This
alliance will help serve up smiles by bringing a Ben & Jerry's
experience to fans with outstanding reliability and performance,
with the added benefit of a reduced environmental footprint.
"Collaborating with the Ben & Jerry's team to build the next
generation of electric scoop trucks has been an incredible
experience. It's one of those projects that just makes the team
smile," said Brian Gase, Senior
Director of Prototype Development at Rivian. "We can't wait for
people to stop by for some ice cream and see it in action for the
first time during SXSW!"
"Working with Rivian, an industry leader that is committed to
sustainability is an ice cream dream come true," said Ben &
Jerry's Sean Slattery, US Integrated
Marketing project lead. "Today, Rivian helped Ben & Jerry's
reduce our reliance on fossil fuels in a small way, while making
things a little bit cooler... which, as an ice cream company, is
extremely difficult to do," joked Slattery.
With an impressive range of 161 miles*, the Rivian
Commercial Vans will allow for more events, more catering gigs, and
dishing out more ice cream than ever to Ben & Jerry's and
Rivian's collective fans.
To learn more about Rivian, go to www.rivian.com, and
for more information about the Rivian Commercial Van, visit
www.rivian.com/fleet. For more information on Ben & Jerry's, go
to www.benjerry.com.
*Actual vehicle capability will depend on selected options and
trim. Performance estimates vary based on battery pack, tire, drive
modes, vehicle load and weather. All official EPA values are noted
as "Est. EPA range". Some range and charge times are preliminary
manufacturer estimates based on the simulation and EPA test cycles
and are not official EPA values, noted as "Est. range". Range will
vary based on a number of factors, including battery pack, tires,
drive mode, HVAC setting, driving behavior, weather, vehicle
condition and battery age.
About Rivian:
Rivian (NASDAQ: RIVN) is an
American automotive manufacturer that develops and builds
category-defining electric vehicles and accessories. The company
creates innovative and technologically advanced products that are
designed to excel at work and play with the goal of accelerating
the global transition to zero-emission transportation and energy.
Rivian vehicles are built in the United
States and are sold directly to consumer and commercial
customers. The company provides a full suite of services that
address the entire lifecycle of the vehicle and stay true to its
mission to keep the world adventurous forever. Whether taking
families on new adventures or electrifying fleets at scale, Rivian
vehicles all share a common goal — preserving the natural world for
generations to come. Learn more about the company, products, and
careers at www.rivian.com.
About Ben & Jerry's
Ben & Jerry's is an
aspiring social justice company that believes in a greater calling
than simply making and selling the world's best ice cream. The
company produces a wide variety of super-premium ice cream and
Non-Dairy/vegan desserts using high-quality ingredients and lots of
big chunks and swirls. As a Certified B Corp, Ben & Jerry's
incorporates its vision of Linked Prosperity into its business
practices via values-led sourcing initiatives when purchasing
ingredients. Ben & Jerry's is distributed in over 35 countries
in supermarkets, grocery stores, convenience stores, franchised
Scoop Shops, and via on-demand delivery services. Ben &
Jerry's, a Vermont corporation and
wholly owned subsidiary of Unilever, operates its business on a
three-part Mission Statement emphasizing product quality, a fair
financial return, and addressing issues of social, racial, and
environmental injustice around the globe. The Ben & Jerry's
Foundation, guided by Ben & Jerry's employees, granted
$4.5 MM in 2024 to support
progressive, justice-focused grassroots organizing around the
country. For up-to-date information visit benjerry.com.
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SOURCE Ben & Jerry's
