The multi-year agreement demonstrates
the value of Sabre's distribution channel and both companies'
commitment to work together on New Distribution Capability
(NDC)
SOUTHLAKE, Texas, Aug. 21,
2024 /PRNewswire/ -- Sabre
Corporation (NASDAQ: SABR), a leading technology provider to
the global travel industry, has finalized a multi-year renewal of
its distribution agreement with Delta Air Lines. The long-term
agreement enables Sabre-connected travel agents to access both
traditional EDIFACT and New Distribution Capability (NDC) content,
enhancing their ability to provide comprehensive travel offers to
their customers. Earlier this year, Delta announced details of its
selling and servicing transformation, which includes NDC. Sabre and
the airline will collaborate on the integration of NDC content into
Sabre's travel marketplace to support this
strategy.
The renewed agreement underscores a shared commitment to the
third-party distribution ecosystem and collaborative retail
innovation. Regardless of technology, Sabre-connected
agencies can offer a rich array of travel choices, which will
evolve to include additional price points and omnichannel
servicing.
"We are pleased to extend our full content agreement and
value-based commercial model with Sabre," said Jeff Lobl, Managing Director, Distribution
Strategy and Agency Sales Programs for Delta Air Lines. "We look
forward to collaborating with Sabre to make Delta's NDC technology
solution available to all Sabre-connected travel agents to ensure
that our customers receive the best possible travel experience
tailored to their needs."
Both Delta Air Lines and Sabre are committed to fostering a
travel marketplace that prioritizes innovation and flexibility.
This renewed agreement reinforces both companies' shared vision for
a future-proof, distribution landscape that accommodates
various technologies and content types, and empowers a
thriving travel ecosystem.
"Sabre is delighted to extend our long-standing partnership with
Delta Air Lines and to support their NDC journey," said
Roshan Mendis, Chief Commercial
Officer at Sabre Travel Solutions. "This agreement underscores our
commitment to building a comprehensive travel marketplace that
equips travel agents with the tools and content they need to excel
in today's dynamic travel environment, including the ability to
leverage the potential of NDC."
About Sabre Corporation
Sabre Corporation is a
software and technology company that takes on the biggest
opportunities and solves the most complex challenges in travel. The
Company connects travel suppliers and buyers around the globe and
across the ecosystem through innovative products and
next-generation technology solutions. Sabre harnesses speed, scale
and insights to build tomorrow's technology today – empowering
airlines, hoteliers, agencies and other partners to retail,
distribute and fulfill travel worldwide. Headquartered
in Southlake, Texas, USA, Sabre
serves customers in more than 160 countries around the world. For
more information visit www.sabre.com.
SABR-F
Media Contacts:
Kristin Hays
Kristin.hays@sabre.com
Heidi Castle
heidi.castle@sabre.com
Investor Contact:
Brian Roberts
sabre.investorrelations@sabre.com
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SOURCE Sabre Corporation