CHICAGO, April 18,
2023 /CNW/ -- Cision, the leading global
communications and media intelligence platform, is pleased to
announce the appointment of Antony
Cousins as Executive Director of AI Strategy, effective
immediately.
Cousins joined Cision through the acquisition of Factmata in
November 2022. He is an accredited
public relations practitioner who honed his PR and communications
expertise in a variety of roles in UK Government organizations,
including the Ministry of Defence, Home Office and Cabinet Office.
Notably, Cousins provided press relations for British Forces
deployed in Afghanistan, worked in
counterterrorism and in strategy across the Middle East during the Arab Spring or "social
media revolutions."
After his period of public sector service, inspired by the power
of social media, Cousins spent a decade in artificial intelligence
technology leadership roles, including serving as the CEO of
Factmata, an AI marketing technology company focused on identifying
fake news and other forms of harmful online content.
In the newly created role of Executive Director for AI Strategy,
Cousins will be responsible for advancing Cision's AI strategy.
This agenda includes rapidly integrating Factmata's technologies
for detecting harmful online content and narrative monitoring into
Cision's new products and platforms. He will also oversee the
development of powerful generative text–driven solutions with the
reliability that corporate, government and agency communications
teams demand, and will ensure that Cision continues to develop AI
solutions responsibly and ethically, ensuring compliance with
regulatory frameworks emerging in the US, UK, Europe and beyond.
Of his new role, Cousins said, "Cision is the only company in
the industry with both the breadth and depth of contextually
relevant data as well as the in-house engineering and
communications industry expertise to responsibly deliver reliable,
truly value-generating AI-enhanced services to our customers. I
look forward to helping our global PR and communications clients
take best advantage of the opportunities AI provides."
Cousins will also be playing a role in amplifying the
communications industry's perspective in AI working groups through
his recent appointment as co-chair of the Association for
Measurement and Evaluation of Communications (AMEC) tech hub. He
also has a long-standing role as member of the Chartered Institute
of Public Relations (CIPR) London Group. Additionally, Cousins is a
member of the UK's All-Party Parliamentary Group on Artificial
Intelligence (APPG AI) and, through Factmata, is a founding member
of the Credibility Coalition and UK Safety Technology Networks.
These leadership roles will help Cousins ensure that Cision, and
the broader communications industry, continues to benefit from the
rapid application of revolutionary technologies while respecting
and protecting the power of public relations professionals, and the
institutions they represent, to shape public dialogue.
Jay Webster, Chief Product
Officer at Cision, commented, "I could not think of a better person
to lead Cision, and the industry more broadly, in the application
of AI. With his first-hand communications and technology
experience, Antony deeply understands the challenges and the
opportunities that AI provides to the discipline of communications
and media intelligence."
About Cision
Cision is a comprehensive consumer & media intelligence and
communications platform enabling public relations, marketing and
communications professionals around the world to understand,
influence and amplify their stories. As the market leader, Cision
enables the next generation of leaders to strategically operate in
the modern media landscape where company success is directly
impacted by public opinion. Cision has offices in 24 countries
through the Americas, EMEA and APAC, and offers a suite of
best-in-class solutions, including PR Newswire, Cision
Communications Cloud®, Cision Insights and Brandwatch. To learn
more, visit www.cision.com and follow @Cision on
Twitter.
Contact Information:
For media inquiries, please contact:
Cision Public Relations
cision@kcsa.com
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SOURCE Cision Ltd.